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Remember when we used to try to hide our accents?

By Chris Brogan

Two Small Town Guys

  By Chris Brogan I’m originally from Maine. Accents up there come through the nose. Most famously, people from Maine are supposed to say “Ayuh” when we mean “yes.” Midway through high school, I moved to Massachusetts, where you lose the nasal thing, but you also lose all “r’s” from conversation. “It’s hahd to sound […]

May 7, 2020 Filed Under: entrepreneurship, marketing, rural, shop local, trends Tagged With: accents, authenticity, branding, Chris Brogan, coronavirus, COVID19, effective marketing, email marketing, guest post, marketing, retail, rural, service businesses, small business, small business success, small town

For easier social media marketing, fill in the blank

By Becky McCray

Sheila Scarborough and Leslie McLellan of Tourism Currents laid out a simple starting point for all your social media efforts. Good news: it’s as easy as filling in the blank. Fill in the Blank (Our company) is where (our customers) find (the thing we offer) with (this benefit) So all you have to do is […]

August 5, 2019 Filed Under: entrepreneurship, marketing, rural, social media, tourism Tagged With: branding, calendaring, destination marketing, effective marketing, entrepreneurship, Leslie McLellan, marketing small business, online marketing, planning, retail, service businesses, Sheila Scarborough, social media marketing, Tourism Currents

Book review: Celebrity CEO by Ramon Ray

By Becky McCray

The Celebrity CEO by Ramon Ray Summary: Community building in a way small town entrepreneurs can identify with. Good section on tools, and lots of timeless techniques.  The title sounds a bit grandiose to small town ears, but the way Ramon Ray talks about building community will sound very familiar. You are the face of […]

May 6, 2019 Filed Under: entrepreneurship, marketing Tagged With: book review, branding, Celebrity CEO, effective marketing, networking, Ramon Ray, small business, social media

Getting Your Marketing Message Seen

By Glenn Muske

Eyes on

The numbers are daunting. Every 60 seconds, 347,000 tweets are shared. 510,000 Facebook comments are made. 5,100 Instagram photos are liked. 48 hours of video are uploaded on YouTube. Now add information we get from other online information sources such as email, blogs and websites. Then there is what might be called the traditional sources […]

December 13, 2017 Filed Under: marketing, rural, Small Biz 100, success Tagged With: advertising, brand, branding, effective marketing, marketing, small business, small business success

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