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Small Biz Survival

The small town and rural business resource
  • handmade pottery and jewelry from local microbusinesses displayed in a rural Main Street shop
    economic development | entrepreneurship | rural

    What Our Research Has Revealed About Rural Entrepreneurship Support

    ByMarci Goodwin April 27, 2026May 1, 2026

    By Marci Goodwin, co-founder of SmartStart Business Development Over the past few months, the SmartStart Business Development team has been deep in the weeds researching rural entrepreneurship programs to better understand what is actually happening on the ground with local microbusinesses and how communities support them. Microbusinesses are those with less than 10 employees and make…

    Read More What Our Research Has Revealed About Rural Entrepreneurship SupportContinue

  • A young girl carefully pours her own candle.
    economic development | entrepreneurship | rural | success | trends

    From Finance to Creativity: A Journey to Building an Experience-Based Business in Bellefontaine

    ByJamie Beasley April 7, 2025March 12, 2025

    In today’s fast-paced world, many individuals find themselves stuck in careers that fail to ignite their passions. For some, the journey to rediscovering creativity can lead to unexpected and fulfilling paths. This is the story of one such entrepreneur who transitioned from a corporate finance job to creating a vibrant experience-based business in downtown Bellefontaine….

    Read More From Finance to Creativity: A Journey to Building an Experience-Based Business in BellefontaineContinue

  • An old book spine says, "You can't escape"
    entrepreneurship | ideas | marketing | rural | survivors | trends

    Will trendy axe throwing and escape room businesses last? More experience-based retail: the Hat Bar

    ByBecky McCray March 31, 2025March 31, 2025

    Continuing the discussion on experience-based businesses, what happens after everyone in town tries it? Do these businesses go away? Sheila Scarborough posed the question this way: How do all these axe-throwing and escape room places think they’re going to stay in business past a few years? Main Street Expert Jackie Wolven weighed in: In a…

    Read More Will trendy axe throwing and escape room businesses last? More experience-based retail: the Hat BarContinue

  • A screenshot of the Common Ground Coffee and Market Instagram feed, showing four images, a group of people with valentine hearts, a group of staff members, one person facing the camera for an explainer video, and one video with text that says "open the shop with me"
    community | customer service | entrepreneurship | marketing | rural | trends

    Create customer experiences online like Open the Shop With Me videos, and in person, like Silent Book Club

    ByBecky McCray March 23, 2025August 6, 2025

    When Kathleen Minogue of Crowdfund Better mentioned Common Ground Coffee and Market to me, I found their Instagram feed was full of stealable ideas for small business social media marketing. We first talked about how they let customers know about changes to their hours. They’re in Boise, Idaho, which I realize is not a small…

    Read More Create customer experiences online like Open the Shop With Me videos, and in person, like Silent Book ClubContinue

  • Three quilts on display in early 2020 at Mississippi Cultural Crossroads Port Gibson Mississippi. Photo by Sheila Scarborough.
    entrepreneurship | failure | rural | Small Biz 100

    Test your business idea with small steps: starting a quilt retreat

    ByBecky McCray May 7, 2024

    Uniontown, Washington, (population 300) has a strong base of arts, artisan and craft entrepreneurship. When I toured Uniontown, a woman spoke up who wants to start a quilt retreat, a place for people to come and quilt together. More than a local quilting bee, she’s imagining a full retreat space. She owns a historic home…

    Read More Test your business idea with small steps: starting a quilt retreatContinue

  • A group of skiers in colorful outfits on snowy slopes. Banners in Japanese script are in the foreground.
    entrepreneurship | global | management | POV | rural | tourism | workforce

    Surviving the Peaks and Valleys of Seasonal Small Business in a Rural Ski Town

    BySmall Biz Survival November 17, 2023November 19, 2023

    Part of our Global Entrepreneurship Week celebration Nov 13-19, 2023. Guest post by Mike Humphrey, Japan Skiing has been part of my life for as long as I can remember. I don’t know why my parents decided skiing would be our family sport. They were not avid skiers, and we didn’t live in a ski…

    Read More Surviving the Peaks and Valleys of Seasonal Small Business in a Rural Ski TownContinue

  • Becky McCray is talking with a woman with dark skin and hair who cradles her head on one hand while thinking.
    entrepreneurship | marketing | rural

    Turn free advice requests into paying clients

    ByBecky McCray October 3, 2023October 5, 2023

    Years ago, Thursday Bram asked me some questions about how freelancers and other consulting and professional folks can avoid giving away too much of their knowledge for free. Her article at Freelance Switch is no longer online, so I thought it was time to share it here, as well. Here’s some of my best advice…

    Read More Turn free advice requests into paying clientsContinue

  • Small Steps with kettle corn
    entrepreneurship | planning | rural | youth

    How to start a real small small business

    ByBecky McCray December 17, 2021

      Your fellow reader Ava asked a great question: If I am already working, in school, and wanting to start up just a real small small business, then how would that work differently from someone who is coming from a completely different stand point, like not working or in school and is just generally starting…

    Read More How to start a real small small businessContinue

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