Sheila Scarborough and Leslie McLellan of Tourism Currents laid out a simple starting point for all your social media efforts. Good news: it’s as easy as filling in the blank. Fill in the Blank (Our company) is where (our customers) find (the thing we offer) with (this benefit) So all you have to do is […]
How to publicize your biking trails before they’re finished
Have you got a “coming soon” biking trail? Or a biking trail that is not completely finished yet? Well, don’t keep it a secret! A couple of places I’ve visited lately, I’ve heard about trails that are in the partially-finished stage. Some segments of the trail have been improved, others are still rough. “Once […]
Post signs with your tourism hashtag where visitors will see them
This one is a simple idea that came up when I was visiting Cathlamet, Washington, population 553: Post your local hashtag where visitors will see it. The Cathlamet Chamber of Commerce does an awesome local photo contest. Most of the photo submissions come from locals. They use these on their annual events calendar and other […]
Quick insights into local tourism trends
Small town tourism groups and chambers of commerce often need information about their local tourism trends, but don’t have reliable sources of data. Statistics from the state are usually divided by county or only cover larger communities. The few stats you can get your hands on are usually well out of date. Turns out, […]
