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Small Biz Survival

The small town and rural business resource
  • handmade pottery and jewelry from local microbusinesses displayed in a rural Main Street shop
    economic development | entrepreneurship | rural

    What Our Research Has Revealed About Rural Entrepreneurship Support

    ByMarci Goodwin April 27, 2026May 1, 2026

    By Marci Goodwin, co-founder of SmartStart Business Development Over the past few months, the SmartStart Business Development team has been deep in the weeds researching rural entrepreneurship programs to better understand what is actually happening on the ground with local microbusinesses and how communities support them. Microbusinesses are those with less than 10 employees and make…

    Read More What Our Research Has Revealed About Rural Entrepreneurship SupportContinue

  • Clear coffee travel mug with iced coffee, and a local newspaper on a busy desk.
    community | economic development | entrepreneurship | marketing | rural | shop local | social media | tools

    Let’s Talk Newspapers: Working Together Locally

    ByDeb Brown April 17, 2026April 29, 2026

    Hometown newspapers are small businesses, just like the hardware store, the cafe, or the auto repair shop. They’re not just “media.” They’re employers, sponsors, storytellers, and neighbors, and their work ripples through every corner of the community. This year, collaboration is a focus of ours at SaveYour.Town, and I want to talk about how newspapers…

    Read More Let’s Talk Newspapers: Working Together LocallyContinue

  • Covers of the Idea Friendly Guide as ebook and paperback
    community | economic development | rural

    How to be Idea Friendly – book review

    ByRob Hatch November 21, 2025December 15, 2025

      I grew up in a small town in Maine, but I don’t think of myself as a small-town guy. My parents were involved in local community service groups. My Dad was the Cub Scout leader, a member of the Jaycees and the Elks club. And I remember helping him and other volunteers build a…

    Read More How to be Idea Friendly – book reviewContinue

  • A young girl carefully pours her own candle.
    economic development | entrepreneurship | rural | success | trends

    From Finance to Creativity: A Journey to Building an Experience-Based Business in Bellefontaine

    ByJamie Beasley April 7, 2025March 12, 2025

    In today’s fast-paced world, many individuals find themselves stuck in careers that fail to ignite their passions. For some, the journey to rediscovering creativity can lead to unexpected and fulfilling paths. This is the story of one such entrepreneur who transitioned from a corporate finance job to creating a vibrant experience-based business in downtown Bellefontaine….

    Read More From Finance to Creativity: A Journey to Building an Experience-Based Business in BellefontaineContinue

  • In a colorful room, a woman is offering instructions to two men seated at a craft table, preparing to pour their own candles.
    economic development | entrepreneurship | ideas | rural | trends

    Hands-on and experience-based businesses boost local economies

    BySmall Biz Survival March 17, 2025April 4, 2026

    Guest post by Jason Duff, founder of Small Nation Ever wanted to pour your own candle? Now you can right here in Downtown Bellefontaine! Triple Moon Designs in Bellefontaine, Ohio, recently added a new and exciting candle bar, offering a unique experience not typically seen in small towns. My team has had the chance to try it out…

    Read More Hands-on and experience-based businesses boost local economiesContinue

  • 10 Years of Rural Insights. What small town people see as their biggest challenges and what topics they most want help with. Survey of Rural Challenges, report written by Becky McCray and Deb Brown. Challenges, assets, actions
    announcement | community | economic development | entrepreneurship | resources | rural | success | Survey of Rural Challenges | trends | workforce | youth

    Survey of Rural Challenges 2015 – 2025 results

    ByBecky McCray February 3, 2025February 3, 2025

    Download the PDF report Executive Summary The Survey of Rural Challenges asks rural people to share their ground-level insight into the challenges they face and the assets they can use. This report analyzes over 2200 responses from communities across the US and Canada from 2015 to 2024. The responses show what’s changing and what isn’t…

    Read More Survey of Rural Challenges 2015 – 2025 resultsContinue

  • A plain brick building in a small downtown has a window decal that says “Caldwell Workspace: create, connect, work your way” Next door is an ornate brick building from the late 1800s.
    community | economic development | entrepreneurship | rural

    Boost your co-working space with social hours

    ByBecky McCray December 5, 2024December 2, 2024

    When I visited Caldwell, Kansas, the manager of the co-working site said they had filled their private offices, but struggled to attract day users. People who work from home like working from home. They don’t want a full time office, so they said they don’t want to use the coworking space. How can the coworking…

    Read More Boost your co-working space with social hoursContinue

  • How one town stopped business owners and staff from parking in front of downtown businesses
    economic development | entrepreneurship | mistakes | rural | shop local

    How one town stopped business owners and staff from parking in front of downtown businesses

    ByBecky McCray October 21, 2024October 18, 2024

    Without making people mad! One common small town parking complaint is business staff taking up customer parking. I can’t tell you how many times I’ve heard this brought up in discussing downtown businesses. Sometimes business owners or business employees park right in front of their business or along the Main Street. They might park out…

    Read More How one town stopped business owners and staff from parking in front of downtown businessesContinue

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