When I visited Caldwell, Kansas, the manager of the co-working site said they had filled their private offices, but struggled to attract day users. People who work from home like working from home. They don’t want a full time office, so they said they don’t want to use the coworking space. How can the coworking…
With the rise of remote work, more people move to small towns even temporarily to work remotely. Small town businesses have the opportunity to tap remote workers as new customers. Why remote workers are hard to market to New residents who work remotely can be hard to find: they aren’t all working at the same…
Remote work will dominate the future small town workforce Your current residents Your current small town residents will increasingly work from home or remotely. Gallup looked at jobs that could be done remotely and the locations where workers actually did them. Four times as many workers will work remotely going forward, compared to the number…
The most common thing rural people ask us about remote workers is how to attract them. To find out what will make your town attractive, let’s look at what attracts people to your town right now. Every town has some people moving in every year, and we don’t notice them. We are far more aware…
With more people working remotely, more people are working from places that are neither their offices or their homes. Cue the rise of the Third Workplace. You may remember “third places” as places you hangout that aren’t home and aren’t work. Coffee shops, bars and places like that. “Third workplaces” are places you work…
Pew Research released a major rural vs urban study, and the headlines missed the best bits. Pew Research’s new social trends study has shown up in a lot of news stories with widely varying headlines. Pew themselves titled it “Americans Are Less Likely Than Before COVID-19 To Want To Live in Cities, More Likely To…
Who knows what trends will affect small and rural communities in 2022 and beyond? Not many trends pieces cover rural places. These trends are specifically about rural and small towns. I’ve been following rural trends and writing about them since 2009. My trends reports have been commissioned or quoted by Main Street America, Emergent Research, the…
Quick Summary: A “micropolitan area” is US term for smaller metropolitan areas between 10,000 and 50,000 people. Micropolitans provide shopping and services to their core population and even more rural people in surrounding regions. About 27 million US residents live in micropolitan towns. Nanopolitans are towns with between 1,000 and 10,000 people. Nanopolitans serve as…
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