At the Main Street Now conference, I sat in on a session about coffee shops. I wrote down bunches of ideas that the audience shared. I thought you might know a coffee shop person, or you might think of ways to use these with other types of small town businesses. Hold trivia nights or […]
Post signs with your tourism hashtag where visitors will see them
This one is a simple idea that came up when I was visiting Cathlamet, Washington, population 553: Post your local hashtag where visitors will see it. The Cathlamet Chamber of Commerce does an awesome local photo contest. Most of the photo submissions come from locals. They use these on their annual events calendar and other […]
Book review: Celebrity CEO by Ramon Ray
The Celebrity CEO by Ramon Ray Summary: Community building in a way small town entrepreneurs can identify with. Good section on tools, and lots of timeless techniques. The title sounds a bit grandiose to small town ears, but the way Ramon Ray talks about building community will sound very familiar. You are the face of […]
The secret to effective follow up: What NOT to say
You probably know better than to follow up with someone like this: “Just following up!” You realize that doesn’t really help either of you. But you still might be making this mistake: “Did you do that thing you said you were going to do?” That feels like it’s helping, but from the customer perspective, it’s […]
