How the Roofer Nailed Marketing Guest Post by Chris Brogan Let me tell you about an experience I had in a little diner in Lewiston, Maine. I sat at the counter of a busy Maine diner slinging breakfast to a crowd of mostly locals, it seemed. One guy a few seats away from me did […]
The End of Year Checklist for Small Businesses
I’ve been in business a long time now, from retail to service to ag, and I’ve learned some things about wrapping up one year and getting ready for the next. Some of it I learned the hard way! Whether you run your business on paper, desktop software, mobile or cloud services, there are common tasks […]
Use your loyalty card as your business card
At the LaunchRuralOK Small Business Resource event in Alva, I overheard the owner of Millie Coffee from Fairview, Oklahoma, talking to a service provider she wanted to work with. She apologized for not having business cards with her, then handed over her shop’s loyalty card instead. I looked over my shoulder and said out loud, […]
Start smaller: Any local business can be your incubator
Are you starting a business that could use retail space, but you can’t justify renting a storefront? Find a tiny space inside another business that can be your incubator. Who could display This can work for all kinds of physical-display businesses: Artists Crafts Authors Resellers Photographers Shelf stable foods and beverages Small manufacturers Agri-products like […]
