Repurposing empty buildings as business storage or a warehouse is a common small business practice in small towns. Putting up a sign is a good idea for at least two reasons. Retail businesses may be storing extra merchandise. Manufacturers might have extra materials or finished product ready to ship. Service and repair companies have to […]
Local reviews on Google Maps drive enduring value
While they were pointing out HipCamp to us, our friends at Marketing Delmarva also brought up the enduring power of Google Local reviews and photos. (I added the bold for emphasis.) If you love a local place, put it on Google. Following our first pick-your-own experience at said blueberry world, while sitting in the car in […]
Seasonal business: How to beat the annual “no bookings!” panic
Do you tend to panic about a lack of business at a certain point during the year? Do you always feel like you’ll never get enough bookings for the fall? I know several independent professionals who feel like this: a professional photographer who always worries in late summer that there won’t be enough bookings for […]
Small town business idea: cat grooming
This was a new idea to me. Alyssa McCleery from Newkirk, Oklahoma, brought this up. She has local dog grooming but had to drive hours to find a place to get her cat groomed. I was skeptical at first, but why not cat grooming as a service? Just trimming cat claws can be a challenge. […]