A standing-room-only crowd participated with rural speaker Becky McCray sharing ways to tap the popularity of small businesses to Pull Your Town Together: Overcoming Divisiveness at the Main Street Now National Conference by Main Street America in Boston in 2023. Small businesses are trusted – tap that trust For rural communities with struggling […]
Move Your Money and Bank Local
April is traditionally Move Your Money Month in the shop local community. Bank Local and Invest Local are the financial parts of the shop local movement. In 2023, the timing couldn’t be more noticeable. High profile bank failures, lots of talk about other banks in trouble, and a serious debate about the financial system (AGAIN!) […]
How to get customers in the door of small town and rural retail stores
If you have a retail store in a small town, you know how difficult it can be to attract customers in the door. With so much online competition and limited resources, it is hard to get people in the store and buying your products. In this article, we’ll share some of our best ways […]
Holiday 2022 marketing: Tell your founding story
We’re all using the same marketing theme this year: Shop Indie Local. When we work together to spread the word, we’ll multiply how many customers we reach. Learn more from AMIBA, the Shop Indie Local lead sponsor. Let’s do a throwback. Tell your founding story. How did your business come into being? How were you founded? Who was […]
