There’s not enough parking downtown! Doesn’t every city have that problem? You’re about to learn a new way to get more parking for your Main Street without having to pave, stripe or get a permit. It doesn’t work in every town, but it very well might work in yours. Finding hidden parking There is only […]
Getting local businesses to cooperate with you: Shop Hopping Around Brownsville
Getting local businesses to cooperate can be a challenge in any small town. Everyone is busy in their own business, and few have time to dedicate to working with other businesses. Whether it’s a formal project put on by a group like the Chamber of Commerce or an informal get-together, there are big benefits […]
Shop Indie Local adds a new twist to tired Buy Local campaigns
Shop Indie Local summary: Shop Indie Local campaign website This campaign’s advantage: Usable year round, adaptable to local events and needs, not just a single day “Indie” message is resonating well right now, better than plain “local” campaigns Share the right message: People already think they want to shop local, just need a timely […]
How restaurants can market each other in small towns
I loved this restaurant marketing idea from the Texas Downtown Association: Collaborative Marketing for Local Restaurants In order to compete with new chain restaurants, a group of Longview restaurateurs decided to band together to form a local marketing collective to help encourage people to “Chews Longview”. The marketing campaign urges people to support local […]
