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Small Biz Survival

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Small Biz Survival

The small town and rural business resource
  • Becky McCray and Jason Duff smile for the camera
    entrepreneurship | marketing | rural | shop local

    The Treasure Hunt Economy: exciting retail experience for small towns

    BySmall Biz Survival April 10, 2026April 4, 2026

    Guest Post by Jason Duff, Small Nation I’ve been noticing something interesting happening across the small towns we work in, and I don’t think it’s temporary. In a time where inflation is still pinching wallets, customers aren’t just spending less, they’re shopping differently. They’re hunting. Not just for cheap, but for value, uniqueness, and the…

    Read More The Treasure Hunt Economy: exciting retail experience for small townsContinue

  • Testimonial by Paula Jensen from this article and a photo of the book
    brag basket | community | rural | success

    Review of The Idea Friendly Guide book by Becky McCray

    BySmall Biz Survival April 6, 2026April 6, 2026

    Thank you to Paula Jensen, one of our contributors, for sharing her thoughts on my book, The Idea Friendly Guide. I’m particularly honored because Paula has worked and lived in rural communities for decades. She sees and understands small towns in a way that few people do. She liked the guide so much, she ordered copies…

    Read More Review of The Idea Friendly Guide book by Becky McCrayContinue

  • A stainless steel table covered with candles in progress
    entrepreneurship | POV | rural | survivors | workforce

    How a Two-Alarm Fire Almost Ended Our 30-Year Candle Business, But Didn’t

    BySmall Biz Survival April 3, 2026March 31, 2026

    Guest post by Mark Gross, A Cheerful Giver I run A Cheerful Giver out of Elmer, New Jersey. The population is about 1,300. We make candles. Been at it since 1991. January 11, 2025, I got the phone call. Our building was on fire. Two-alarm. They had to bring in trucks from Gloucester County to…

    Read More How a Two-Alarm Fire Almost Ended Our 30-Year Candle Business, But Didn’tContinue

  • A woman smiling at the camera while standing in front of a clothing rack
    customer service | entrepreneurship | rural

    Caring is a small town business advantage

    BySmall Biz Survival October 2, 2025

    By Stephanie Ward, Firefly Coaching Caring isn’t something you can do if you’re only using it as a tactic. You can’t fake caring, either you do or you don’t. The good news is that we all have the capacity to care. It’s a state of being that you can tap into, just like gratitude. We…

    Read More Caring is a small town business advantageContinue

  • In a colorful room, a woman is offering instructions to two men seated at a craft table, preparing to pour their own candles.
    economic development | entrepreneurship | ideas | rural | trends

    Hands-on and experience-based businesses boost local economies

    BySmall Biz Survival March 17, 2025April 4, 2026

    Guest post by Jason Duff, founder of Small Nation Ever wanted to pour your own candle? Now you can right here in Downtown Bellefontaine! Triple Moon Designs in Bellefontaine, Ohio, recently added a new and exciting candle bar, offering a unique experience not typically seen in small towns. My team has had the chance to try it out…

    Read More Hands-on and experience-based businesses boost local economiesContinue

  • A group of diverse young people in a casual bar setting. One is holding a mic and speaking as others listen.
    community | rural | trends | youth

    Young Americans Returning to Rural for More than Just Holiday Dinners

    BySmall Biz Survival August 7, 2024

    by Caroline Tremblay, The Daily Yonder August 5, 2024 Kansas: Elevate the work of younger people In rural Kansas, if you’re between the ages of 21 and 39ish, you might be considered a PowerUp —  but not just because of your age or location. A PowerUp is someone who is rural by choice. “The name…

    Read More Young Americans Returning to Rural for More than Just Holiday DinnersContinue

  • The front of a restaurant features a neon style sign that says "Hobo's House of Burgers and Booze."
    entrepreneurship | marketing | rural

    Rural marketing tip: the name is the claim

    BySmall Biz Survival May 22, 2024

    Guest post and photo by Debbie Saviano   NO GUESSWORK Here! You know exactly what you’re getting! Great burgers and a relaxed boozy atmosphere. Small town businesses have a way of getting to the point. The name is the claim. About the author Debbie Saviano helps people learn how to use LinkedIn, online courses and social…

    Read More Rural marketing tip: the name is the claimContinue

  • A cat wearing a plaid bandana shown over a background of Shop Indie Local graphics
    entrepreneurship | marketing | rural | shop local

    Shop Indie Local Week and Holiday Season, it’s way more than Shop Small Saturday

    BySmall Biz Survival November 20, 2023

    Guest post by Jen Risley, AMIBA Thank you for your commitment to building the local economy movement! Wishing you an inspiring Shop Indie Local Week with the entire community. My cat Shamu (above) can’t wait for Plaid Friday! One practical step: #ShopIndieLocal It doesn’t have to be overwhelming. Any local business or group can start by sharing social…

    Read More Shop Indie Local Week and Holiday Season, it’s way more than Shop Small SaturdayContinue

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