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Small Biz Survival

Practical ideas for small town business and community builders

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Small Biz Survival

The small town and rural business resource
  • A white observatory dome against a mountainous background with sunlit storm clouds on the horizon.
    economic development | entrepreneurship | marketing | rural | tourism | trends

    Astrotourism for small towns and rural areas

    BySheila Scarborough June 5, 2026June 5, 2026

    If you are working to promote tourism in a rural area or small town, consider the niche travel trend called astrotourism. It’s just a fancy term for attracting people who like stargazing. A friend of mine asked what I knew about it, because she’s gotten inquiries from small towns about how they can take advantage of…

    Read More Astrotourism for small towns and rural areasContinue

  • Caseys and a Dollar General big box stores right next to each other in a small town
    community | economic development | rural | shop local | trends

    The Rural Double Rainbow: economic development, retail chains and local businesses

    ByDeb Brown May 29, 2026May 29, 2026

    Erik Reader is a rural friend of ours, and much like us, out there everyday doing his best to make a difference and help somebody out. Erik is the president of Reader Area Development , and is a downtown revitalization professional with more than 15 years of hands-on experience working inside the realities of small…

    Read More The Rural Double Rainbow: economic development, retail chains and local businessesContinue

  • Becky McCray and Jason Duff smile for the camera
    entrepreneurship | marketing | rural | shop local

    The Treasure Hunt Economy: exciting retail experience for small towns

    BySmall Biz Survival April 10, 2026April 4, 2026

    Guest Post by Jason Duff, Small Nation I’ve been noticing something interesting happening across the small towns we work in, and I don’t think it’s temporary. In a time where inflation is still pinching wallets, customers aren’t just spending less, they’re shopping differently. They’re hunting. Not just for cheap, but for value, uniqueness, and the…

    Read More The Treasure Hunt Economy: exciting retail experience for small townsContinue

  • A stainless steel table covered with candles in progress
    entrepreneurship | POV | rural | survivors | workforce

    How a Two-Alarm Fire Almost Ended Our 30-Year Candle Business, But Didn’t

    BySmall Biz Survival April 3, 2026March 31, 2026

    Guest post by Mark Gross, A Cheerful Giver I run A Cheerful Giver out of Elmer, New Jersey. The population is about 1,300. We make candles. Been at it since 1991. January 11, 2025, I got the phone call. Our building was on fire. Two-alarm. They had to bring in trucks from Gloucester County to…

    Read More How a Two-Alarm Fire Almost Ended Our 30-Year Candle Business, But Didn’tContinue

  • group of volunteers sitting at a table
    community | rural

    Want your town to do well? Welcome new people as leaders

    ByPaula Jensen March 1, 2026

    The Leadership Myth That’s Holding Us Back The Community Coach | Paula Jensen In small rural communities, leadership matters. But are we unintentionally shrinking our own leadership pool? We care deeply about who leads. We trust the people who show up, pitch in, and carry history with them. But over time, we’ve absorbed quiet assumptions…

    Read More Want your town to do well? Welcome new people as leadersContinue

  • Two diverse workers installing new shingles on a roof. One worker in a red shirt cuts a shingle. A woman uses a push hoe to remove nails and debris.
    entrepreneurship | marketing | rural | Small Biz 100

    Get more customers without advertising: Show up where they can find you

    ByChris Brogan January 13, 2026

    How the Roofer Nailed Marketing Guest Post by Chris Brogan Let me tell you about an experience I had in a little diner in Lewiston, Maine. I sat at the counter of a busy Maine diner slinging breakfast to a crowd of mostly locals, it seemed. One guy a few seats away from me did…

    Read More Get more customers without advertising: Show up where they can find youContinue

  • Covers of the Idea Friendly Guide as ebook and paperback
    community | economic development | rural

    How to be Idea Friendly – book review

    ByRob Hatch November 21, 2025December 15, 2025

      I grew up in a small town in Maine, but I don’t think of myself as a small-town guy. My parents were involved in local community service groups. My Dad was the Cub Scout leader, a member of the Jaycees and the Elks club. And I remember helping him and other volunteers build a…

    Read More How to be Idea Friendly – book reviewContinue

  • A woman smiling at the camera while standing in front of a clothing rack
    customer service | entrepreneurship | rural

    Caring is a small town business advantage

    BySmall Biz Survival October 2, 2025

    By Stephanie Ward, Firefly Coaching Caring isn’t something you can do if you’re only using it as a tactic. You can’t fake caring, either you do or you don’t. The good news is that we all have the capacity to care. It’s a state of being that you can tap into, just like gratitude. We…

    Read More Caring is a small town business advantageContinue

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Since 2006, this site has been helping people like you in small towns move forward without waiting on outside experts, big budgets, or perfect plans. You don’t need any of that to get started.

If you care about your business, your downtown, or your community, you’ll find ideas here you can actually use. Take one. Try it out. Let me know how it goes for you.

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