By Stephanie Ward, Firefly Coaching Caring isn’t something you can do if you’re only using it as a tactic. You can’t fake caring, either you do or you don’t. The good news is that we all have the capacity to care. It’s a state of being that you can tap into, just like gratitude. We […]
How to remember customer names: write them down
Guest post by Rob Hatch Chris Brogan recently shared a story of a local bookstore in his hometown. He asked them to order a specific book for him that wasn’t in stock. The owner wrote down his name and phone number and told him she’d order it. The next week, when he walked in the […]
Open Up – It’s the Customers
As different places begin to allow local businesses to open up, you’re not alone if you’re breathing a sigh of relief mixed with a gasp of worry. We all need the money. We all want to get back to being useful for the people we serve. And some or most of us are worried about […]
Crowdsourced ideas for coffee shops and other third places
At the Main Street Now conference, I sat in on a session about coffee shops. I wrote down bunches of ideas that the audience shared. I thought you might know a coffee shop person, or you might think of ways to use these with other types of small town businesses. Hold trivia nights or […]













