Guest post by Jeremy Zeller Do your homework – WHO WILL BE ATTENDING the event? Cater to that audience. Families, College students, Car enthusiasts, Cosplay…yes, even them. If you do not want to keep your store open, set up a SIDEWALK STAND or TABLE and sell there. An assortment of products and swag to just […]
Has your community made negativity a habit?
Living in a small town, we are often inclined to see change in our community as a threat to ourselves and our way of life. When we feel threatened by change, uncertainty rears its ugly head and our negativity often takes over. We say things like “What’s wrong with the way we’ve always done it?” […]
How one food business keeps adapting, from table to cart to truck, to restaurant and back again
Guest post by Rob Hatch My dear friend John Grossman and his wife Dawn own the Holyoke Hummus Company in Holyoke, Massachusetts. I’ve marveled at how they grew from setting up a small folding table at a local park selling falafel sandwiches to acquiring a cart. Next, they outgrew the cart and bought a food […]
An embarrassing story about community engagement and dialogue
By Paula Jensen Quite simply, community dialogue is an exchange of ideas and experiences through listening, sharing, and questioning. At its best, community dialogue is created in a safe environment where a diverse group of people gather to talk and understand each other. Community dialogue at its worst looks something like the embarrassing story I […]