When I visited Caldwell, Kansas, the manager of the co-working site said they had filled their private offices, but struggled to attract day users. People who work from home like working from home. They don’t want a full time office, so they said they don’t want to use the coworking space. How can the coworking […]
How small town businesses can market to remote workers and turn them into new customers
With the rise of remote work, more people move to small towns even temporarily to work remotely. Small town businesses have the opportunity to tap remote workers as new customers. Why remote workers are hard to market to New residents who work remotely can be hard to find: they aren’t all working at the same […]
3 Major factors in rural remote work: incentives, flexible workspaces, and a sense of community
Remote work will dominate the future small town workforce Your current residents Your current small town residents will increasingly work from home or remotely. Gallup looked at jobs that could be done remotely and the locations where workers actually did them. Four times as many workers will work remotely going forward, compared to the number […]
How to recruit new residents, remote workers, or remote entrepreneurs
The most common thing rural people ask us about remote workers is how to attract them. To find out what will make your town attractive, let’s look at what attracts people to your town right now. Every town has some people moving in every year, and we don’t notice them. We are far more aware […]