Any business can offer pet friendly amenities In 2023, SaveYour.Town identified pet friendly communities as a Top Topic. Here’s an example of a business offering a pet friendly amenity. In Palouse, Washington, a local veterinarian has an office in the downtown. Out front, they’ve installed a small patch of artificial turf as a pet relief […]
Seasonal businesses: post signs year-round
Marketing tip: keep signs up year-round even if you’re a seasonal business. When I toured several small towns in Washington and Idaho with the Inland Northwest Partners, I noticed many part-time and seasonal businesses did not have signs up during their off season. In the town of Deary, Idaho, (population 500) there is a wine […]
These small town neighbors bought vacant buildings, brought them up to code. Here’s what happened next
Waynoka, Oklahoma, had a lot of vacant run-down buildings in their downtown. In a town of 900 people, the prospects didn’t look great. At an all-class reunion, a group of alumni got together and decided to change that. They called themselves Project Waynoka, our friend and early contributor Jeanne Cole said. They started raising money. […]
Beyond the Big Banks: How rural small businesses can Move Their Money locally
The “Move Your Money” campaign wants you to shift your financial resources to local banks and investment opportunities. That makes a lot of sense for small town businesses who care about having a thriving local economy. The 2024 Move Your Money Campaign The American Independent Business Alliance (AMIBA) has been at the forefront of the […]
2024 Survey of Rural Challenges Is Open!
These 10 questions will provide information to many organizations and people on what is challenging for rural communities. Are you rural? This survey is for you. SmallBizSurvival.com and SaveYour.Town are conducting the 10th-anniversary edition of the Survey of Rural Challenges! Take the Survey of Rural Challenges. Spread the word Could you help us spread the word on […]
Improving the rural workforce: small town stories and takeaways
Takeaways for improving rural workforce: Bring together students, employers and multiple levels of education Build and document employee skills with micro-credentials Use apprenticeships to build skills, increase awareness of local job options Stitch together multiple programs to build your own workforce To add a new program in the public schools, hire dedicated program staff (at […]
99% of the best things you can do for your town don’t require anyone’s permission
Building community in your small town sounds like a daunting task. It’s easy to get bogged down, thinking there’s too much to do, that you’d need too many permissions or it would take too much money. The reality of building community is it’s a change of mindset to Take Small Steps. 99% of the best […]
Book review: Supercommunicators by Charles Duhigg
Get better at connecting with people. Charles Duhigg’s new book Supercommunicators: How to Unlock the Secret Language of Connection offers practical ways to hold deeper, more meaningful, less conflict-driven conversations. Given the divisiveness in small towns and rural communities today, these are essential community-building skills. It’s also relevant for rural small business owners who face a […]
How might we put ‘unity’ back in community?
Communities are the foundation of our society, and their strength and success lie in the unity of its members. Yet, often at the heart of so many communities is disunity. As a community coach, I collaborate with rural leaders to build local capacity and engage community members in working on local priorities so their community […]
Shop Local tools: Easy Editorial, Letter to the Editor template to copy
Promote local shopping with a letter to the editor or editorial Step by step instructions Ready to promote local shopping to more of your community? Try an editorial or a letter to the editor. You can submit this to your local newspaper, share it in any organization newsletters, and post it on social media! Step […]
