Post extensively on social channels, and pin your hours post to the top of your page Your small business has times when you need to change your hours either for holidays, staff issues or (my favorite) extending into evening hours. How do you retrain your customers so they notice the change? Let’s look at a […]
Rural marketing tip: the name is the claim
Guest post and photo by Debbie Saviano NO GUESSWORK Here! You know exactly what you’re getting! Great burgers and a relaxed boozy atmosphere. Small town businesses have a way of getting to the point. The name is the claim. About the author Debbie Saviano helps people learn how to use LinkedIn, online courses and social […]
What small town businesses can do during events to capitalize on the extra people
Guest post by Jeremy Zeller Do your homework – WHO WILL BE ATTENDING the event? Cater to that audience. Families, College students, Car enthusiasts, Cosplay…yes, even them. If you do not want to keep your store open, set up a SIDEWALK STAND or TABLE and sell there. An assortment of products and swag to just […]
How small town businesses can market to remote workers and turn them into new customers
With the rise of remote work, more people move to small towns even temporarily to work remotely. Small town businesses have the opportunity to tap remote workers as new customers. Why remote workers are hard to market to New residents who work remotely can be hard to find: they aren’t all working at the same […]
