Sheila Scarborough and Leslie McLellan of Tourism Currents laid out a simple starting point for all your social media efforts. Good news: it’s as easy as filling in the blank. Fill in the Blank (Our company) is where (our customers) find (the thing we offer) with (this benefit) So all you have to do is […]
Post signs with your tourism hashtag where visitors will see them
This one is a simple idea that came up when I was visiting Cathlamet, Washington, population 553: Post your local hashtag where visitors will see it. The Cathlamet Chamber of Commerce does an awesome local photo contest. Most of the photo submissions come from locals. They use these on their annual events calendar and other […]
Is Your Business on the Map?
About sunrise on Thursday, November 16, 2017, there was report of strong smell of petroleum and a potential oil leak along the TransCanada pipeline that runs through Marshall County, South Dakota. The leak was identified by a farmer 10 miles west and north of Langford (where I live) and approximately 10 miles from Britton. By […]
Know your customer: Who’s asking them questions?
You know I’m a big fan of answering customer questions. That’s been part of my marketing advice for 10 years now. Should I blog for my small business? Yes, answer customer questions Talk less about you, more about them Top small business blogging questions answered But there’s a deeper layer to serving your customers. […]
