• Survey of Rural Challenges
  • Small Town Speaker Becky McCray
  • Shop Local video
  • SaveYour.Town

Small Biz Survival

The small town and rural business resource

A row of small town shops
  • Front Page
  • Latest stories
  • About
  • Guided Tour
  • Subscribe
  • Privacy Policy
  • Contact
  • RSS

Review of The Idea Friendly Guide book by Becky McCray

By Small Biz Survival Leave a Comment

Testimonial by Paula Jensen from this article and a photo of the book

Thank you to Paula Jensen, one of our contributors, for sharing her thoughts on my book, The Idea Friendly Guide. I’m particularly honored because Paula has worked and lived in rural communities for decades. She sees and understands small towns in a way that few people do. She liked the guide so much, she ordered copies […]

April 6, 2026 Filed Under: brag basket, community, rural, success Tagged With: book review, Idea Friendly Method, leadership, Paula Jensen

Unlocking Community Potential: The Catalyst Approach for Change

By Paula Jensen

A group seated around a table in a meeting room

Who do we envision ourselves becoming? The big framing question, “Who do we envision ourselves becoming?” was written in wide black marker on a large flip chart and placed at the front of the room for easy viewing. I introduced the question and gave some context. The ten local leaders stared blankly at it. The […]

June 5, 2024 Filed Under: community, rural Tagged With: community development, guest post, Paula Jensen

Has your community made negativity a habit?

By Paula Jensen

Paula Jensen

Living in a small town, we are often inclined to see change in our community as a threat to ourselves and our way of life. When we feel threatened by change, uncertainty rears its ugly head and our negativity often takes over. We say things like “What’s wrong with the way we’ve always done it?” […]

July 6, 2022 Filed Under: community, economic development, rural Tagged With: community coach, community development, guest post, habits, negativity, Paula Jensen, rural, small towns

An embarrassing story about community engagement and dialogue

By Paula Jensen

Chairs and tables set up for a town board or city council type meeting

By Paula Jensen Quite simply, community dialogue is an exchange of ideas and experiences through listening, sharing, and questioning. At its best, community dialogue is created in a safe environment where a diverse group of people gather to talk and understand each other. Community dialogue at its worst looks something like the embarrassing story I […]

April 1, 2022 Filed Under: community, economic development, rural Tagged With: guest post, officials, Paula Jensen

Next Page »

Howdy!

Glad you dropped in to the rural and small town business blog, established in 2006.

We want you to feel at home, so please take our guided tour.

Meet our authors on the About page.

Have something to say? You can give us a holler on the contact form.

If you would like permission to re-use an article you've read here, please make a Reprint Request.

Want to search our past articles? Catch up with the latest stories? Browse through the categories? All the good stuff is on the Front Page.

Partners

We partner with campaigns and organizations that we think best benefit rural small businesses. Logo with "Shop Indie Local"Move Your Money, bank local, invest localMulticolor logo with text that says "Global Entrepreneurship Week"Save Your Town logotype

More of the best of Small Biz Survival

Copyright © 2026 Becky McCray
Front Page · Log in