If you have a retail store in a small town, you know how difficult it can be to attract customers in the door. With so much online competition and limited resources, it is hard to get people in the store and buying your products. In this article, we’ll share some of our best ways […]
Local reviews on Google Maps drive enduring value
While they were pointing out HipCamp to us, our friends at Marketing Delmarva also brought up the enduring power of Google Local reviews and photos. (I added the bold for emphasis.) If you love a local place, put it on Google. Following our first pick-your-own experience at said blueberry world, while sitting in the car in […]
How cooperatives improve small town economies
Cooperatives can play a big role in small towns, providing products and services to fill gaps as well as giving local people a share of ownership. Rural cooperatives go way back Rural areas have a long history with cooperatives through cooperative telephone service, electricity, and agriculture. My husband is a member of the Alva Farmers […]
New business sign design? Don’t use cursive script
Fewer and fewer kids learn to read and write in cursive, so it’s time to stop ordering business signs with cursive or script lettering. You might have seen the memes and jokes. Someday all us old people will use cursive as secret code. But you might not have thought about how this applies to your […]
