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The Idea Friendly Method to surviving a business crisis

By Becky McCray

Holyoke Hummus Company cart

Small towns have endured boom and bust cycles, commodity crashes, mill and factory closures, environmental disasters and losing their economic reason for existing. Rural communities have reinvented themselves before, and rural businesses are re-inventing the way they do things.  How Holyoke Hummus stays Idea Friendly through a crisis John is the owner of Holyoke Hummus […]

October 6, 2020 Filed Under: entrepreneurship, management, rural, survivors Tagged With: business crisis, business success, change, coronavirus, COVID, covid-19, COVID19, entrepreneur, entrepreneurship, Holyoke Hummus Company, idea friendly, Idea Friendly Method, Innovative Rural Business Models, SaveYourTown, small business, small business success, success, take small steps

Refilling the rural business pipeline

By Becky McCray

Becky McCray and Deb Brown present Refilling the Business Pipeline

This is a short sample from the SaveYour.Town video “Refilling Your Business Pipeline” featuring Deb Brown and me. Small towns and rural communities will need new business startups to revitalize their local economies, but not many people have the resources today to do a startup the way it’s traditionally been done. Part of what holds […]

July 7, 2020 Filed Under: economic development, entrepreneurship, failure, mistakes, rural, success, trends Tagged With: Becky McCray, building a business, Climate, Deb Brown, economic development, entrepreneur, entrepreneurship, idea friendly, Idea Friendly Method, Innovative Rural Business Models, recession, rural, SaveYourTown, small business, small business success, starting, startup, startups, take small steps, video

Open Up – It’s the Customers

By Chris Brogan

As different places begin to allow local businesses to open up, you’re not alone if you’re breathing a sigh of relief mixed with a gasp of worry. We all need the money. We all want to get back to being useful for the people we serve. And some or most of us are worried about […]

May 19, 2020 Filed Under: customer service, economic development, entrepreneurship, management, marketing, rural, shop local, trends Tagged With: change, Chris Brogan, coronavirus, COVID19, crisis communications, customer service, disaster, economic development, entrepreneur, entrepreneurship, guest post, recovery, reopening, resilience, shop local

The best things you can do for local businesses in light of coronavirus

By Becky McCray

Social distancing sign for shoppers in a store

  Monica Bailey of Rock Port, Missouri, sent in this question that I think you can relate to: Thank you ladies, as always, for supporting small towns! My question is super generic but it is giving me sleepless nights. I am our counties economic/community development director and I’ve been scrambling to support our small businesses […]

March 27, 2020 Filed Under: economic development, entrepreneurship, rural, survivors Tagged With: change, community development, coronavirus, COVID19, crisis, economic development, entrepreneur, entrepreneurship, isolation, recession, rural, service businesses, shelter in place, small business, stay home, Support

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