Success for a small business means watching your pennies. Margins are usually small, sales are often weak, and there is little or no cushion available to absorb a mistake. It is also true that small business owners must not get so caught up in watching pennies that they miss the holes that are leaking dollars. […]
Mining the Buzz
Buzz words, the hot topic – You know what I am talking about. Go to a networking event and just listen. As you listen, there is a good chance you will hear certain words, tactics, techniques or ideas brought up and discussed several times. These same words are ones that you are probably also seeing […]
Go the Extra Mile in Customer Service
I just had a recent experience that reinforced the importance of customer service. A recent trip to our basement found water on the floor by the water heater (How many of you can relate?). The plumber was called. They came out. Upon a brief inspection, they informed my wife that it wasn’t the water heater, […]
Your Business Needs to be Online
Recently, my wife and I decided to be a local tourist. We took a couple of days to go visit local historical sites that we had never seen before. Our trip took us into some very small North Dakota towns where we decided to spend the evening. We found our lodging using a smartphone. The next […]
