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When Marketing for Your Small Business, Use All Available Tools

By Glenn Muske

Let’s begin with a story. It’s a story about a man who was upset with the way things were done. The man decided to compile his issues and then post this for people to see and comment. Because of a new technology, his message was not only read by the community but reached far and […]

January 11, 2017 Filed Under: marketing, Small Biz 100 Tagged With: business planning, effective marketing, marketing, marketing plan, marketing tools

Marketing Vital for Small Businesses

By Glenn Muske

Marketing message

When asked about marketing, many small-business owners think of a one-word definition: selling. Selling is one part of marketing, and it is a crucial part because it brings in revenues to keep the doors open. But it is only one part. Paraphrasing from Jay Levinson’s classic book, “The Guerilla Marketer,” marketing is defined as “everything you do.” Simply put, […]

August 20, 2015 Filed Under: marketing, rural, Small Biz 100, success Tagged With: marketing, marketing tools, service businesses, small buisness, success

Your Business Needs to be Online

By Glenn Muske

Get Found

Recently, my wife and I decided to be a local tourist. We took a couple of days to go visit local historical sites that we had never seen before. Our trip took us into some very small North Dakota towns where we decided to spend the evening. We found our lodging using a smartphone. The next […]

June 4, 2015 Filed Under: rural, Small Biz 100, success Tagged With: effective, marketing, marketing tools, online marketing, online presence, web design, web site

Right Marketing Tools Vital for Small Businesses

By Glenn Muske

old tools

Marketing makes many small-business owners nervous. They aren’t sure just how to approach it in terms of an overall focus. Nor do they know what to do when bombarded with a constant stream of articles touting the new “must-do” marketing approaches. (See Basic Marketing Tips) The typical response of business owners when facing these issues […]

July 10, 2014 Filed Under: entrepreneurship, marketing, Small Biz 100 Tagged With: marketing, marketing tools, online marketing, small business, social media

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