by Deb Brown At least, the old way of doing them Writing a business plan is an intense project that takes up a lot of your time. You spend weeks and weeks on it, and you’re not even sure everything in it is correct. Your financial projections are just wild guesses. You’re not even open […]
How to get the city to suspend the rules for you
By Deb Brown When I was Chamber of Commerce Director in Webster City, Iowa, one of our big events was Junquefest, a three day event where vendors come to town and sell all kinds of junque. We wanted to close the streets and let the vendors park their trailers by their booths. That was […]
Using events to promote service and industry businesses
Events that showcase your non-retail small business You want people to learn about your business. Events sometimes help with that. You’re just not sure how to create an event for non-retail businesses that people will come to. Who goes to the insurance agency if they don’t need insurance? Who goes to the packing plant unless […]
How do you start a microbrewery? With micro-steps
Guest Post by Deb Brown When I visited Decatur County, Iowa, several people said that wanted a brewery. They talked about the big barriers in their way: finding the right building, the right funding, the right people. The big idea seems really hard this way. Why not start smaller? Start by using the Idea […]
