Events that showcase your non-retail small business You want people to learn about your business. Events sometimes help with that. You’re just not sure how to create an event for non-retail businesses that people will come to. Who goes to the insurance agency if they don’t need insurance? Who goes to the packing plant unless […]
Crowdsourced ideas for coffee shops and other third places
At the Main Street Now conference, I sat in on a session about coffee shops. I wrote down bunches of ideas that the audience shared. I thought you might know a coffee shop person, or you might think of ways to use these with other types of small town businesses. Hold trivia nights or […]
How any business can be part of downtown events by going mobile
When you hold events downtown, the businesses that aren’t located downtown sometimes feel left out. There’s one bank not in downtown, that figured out a great way to participate in the First Thursday fun in downtown Colfax, Washington. They could have done what other groups are doing and set up a booth on the […]
Build your business with mini-events
If you believed me that the distraction IS your business now, then you might be thinking about events. You want to bring more life and activity to the area around your business, but big events are a big pain. Let’s do some tiny events instead. They’re a small pain, but a lot of fun. […]








