Have you heard of “soup” events? People pay a small amount, say $5, to attend a local pitch event. Local groups pitch their ideas, everyone votes, and the winner gets the money. The real winner is the community, of course. It boosts activity, gets people talking to each other, builds momentum and rewards people…
Holding an event and want to get people to mix across some divide? Put the drinks and plates on one side, the food and cups on the other. See what you did there? You’ve separated the food from the plates, and the cups from the drinks. This simple trick of making people move around…
Guest Post by Paula Jensen When was the last time you heard someone say, “We tried that before and it didn’t work!” In my early days as a local leader those words spoken by an experienced leader often stopped me in my tracks. Their words indicated to me that they had the experience of knowing…
At the Main Street Now conference, I sat in on a session about coffee shops. I wrote down bunches of ideas that the audience shared. I thought you might know a coffee shop person, or you might think of ways to use these with other types of small town businesses. Hold trivia nights or…
This one is a simple idea that came up when I was visiting Cathlamet, Washington, population 553: Post your local hashtag where visitors will see it. The Cathlamet Chamber of Commerce does an awesome local photo contest. Most of the photo submissions come from locals. They use these on their annual events calendar and other…
As Deb Brown and I drove away from the small town we had just visited, we talked about something that the town was missing. It wasn’t one specific business or an amenity. It was a characteristic. It was hustle. We didn’t see that entrepreneurial drive we’d both noticed other places. There were businesses and entrepreneurs…
Guest Post by Paula Jensen Leaders are the essence of small towns and rural communities. The success or failure of any housing, community or economic development efforts in the places we call home often rests upon the level of engagement and investment of local citizen leaders. Yet, in so many communities I work in across…
Every town needs a future mural, or a series of them. Seems like every small town has a history-themed mural, but very few have a future-themed or even modern-style mural. Many towns use old photos as displays, including in empty buildings. They do get people talking about what you used to have. But how are you…
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