“Man, getting iPads was like discovering fire,” Lance Morgan, CEO of Ho-Chunk Inc., told me years ago. It’s still true that tablets can revolutionize business, but they can also be a boost to your personal productivity. We talked about ways to use tablets in retail businesses, and this time we’re talking about ways you can…
More people have a home-based business than you might think. On average, one of every 10 households is operating one or more home-based businesses. In rural areas, that number is often higher. And these numbers typically do not take into account farm and ranch operations which, by most definitions, would be considered a home-based business….
Implementation. Execution. Basics. A friend and I were talking about essential concepts. They are critical to your business, but they are not exciting. They are in fact boring. These boring ideas determine whether or not you’ll succeed in business or anything, really. My friend said, “Here’s a quick list that comes to mind: * execution…
With all the flood of tips for retailers to get ready for the holidays, what about other businesses? How can service-based businesses get ready for the holiday season? Next week, we’ll talk about other ways to be productive during the holidays, but this week, let’s focus on making more sales. Make your services into…
Rural business owners commonly use part of their home in their business. This can include using an extra bedroom as a home office, an specific area of one room for product crafting such as sewing, an exterior building like a shed or garage for production or research, or a specific section of your lot or…
Pricing your services is a tricky business. Without a physical product and costs to start from, the answer always seems to be “it depends.” Let’s try to get a better handle on how to charge for your services and still make a living. My friend Scott Townsend asked on behalf of his son: @SBSurvival Matthew…
Simply Made Apps is a tech start-up based out of Fargo, North Dakota, population 110,000. They reached out to us because although that’s not really a small town, it is definitely rural and remote. Co-founder Brandon Medenwald talked about what it’s like to run a high-tech business in an isolated small city, far from…
During a break at an event last year, a small town yoga studio owner and I talked about her marketing. She knows that if people come to one class, they usually like it and return. She asked if she should make that first class free to get them in the door. I said no,…
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