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Small Biz Survival

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Small Biz Survival

The small town and rural business resource
  • Should small towns allow outside food trucks?
    economic development | entrepreneurship | rural | trends

    Should small towns allow outside food trucks?

    ByBecky McCray February 15, 2016July 1, 2023

    A reader asked me about outside food trucks invading a town of about 2,500 people. It’s a good question, and I’m glad to have a chance to share it with you. I am having a hard time in our small town with food trucks wanting to set up for a couple days of the week?  I…

    Read More Should small towns allow outside food trucks?Continue

  • Mailbox guest book. Photo CC by Scott McLeod.
    rural | tourism

    How to find out where your tourists come from

    ByBecky McCray February 1, 2016January 29, 2016

      Julie from the U.P. of Michigan has a question that I thought you all would also be interested in: We are looking to collect data from travelers to our area this summer season. In particular, we are interested in WHERE our tourists are coming from, so zip code would be really helpful. A lot…

    Read More How to find out where your tourists come fromContinue

  • To-do lists are overwhelming and depressing. 1 trick to fix that.
    entrepreneurship | organization | Small Biz 100

    To-do lists are overwhelming and depressing. 1 trick to fix that.

    ByBecky McCray January 25, 2016January 26, 2016

    To-do lists can be overwhelming. They can put too many demands on you, too many deadlines. You’re not the only person who feels this way. My friend Rob Hatch told me about a friend of his who felt just like this. He hated to-do lists because they made him feel much too pressured, like they…

    Read More To-do lists are overwhelming and depressing. 1 trick to fix that.Continue

  • Sorry I didn’t read your “rural is dying” article
    POV | rural

    Sorry I didn’t read your “rural is dying” article

    ByBecky McCray January 19, 2016April 17, 2026

    …but I was busy serving the people who are innovating in rural places today. That’s not actually true. I did read your article. And I shook my head through the whole thing. And I set aside being busy long enough to write down a few thoughts in response. You went with the “this town is…

    Read More Sorry I didn’t read your “rural is dying” articleContinue

  • People appreciate the opportunity to pay more
    customer service | entrepreneurship | marketing | Small Biz 100

    People appreciate the opportunity to pay more

    ByBecky McCray January 18, 2016January 17, 2016

    People appreciate the opportunity to pay more for the stuff that matters to them. Maine photographer Meg Hatch offered a photography mini-session for families before the holidays. She sold a lot of them. She over-delivered, taking more shots than promised and going over and above the call to get great photos for families. One customer…

    Read More People appreciate the opportunity to pay moreContinue

  • Small Biz Survival turns 10
    brag basket

    Small Biz Survival turns 10

    ByBecky McCray January 15, 2016January 14, 2026

    Today is the 10th birthday of Small Biz Survival. My first article was Can you build a growing small business in a declining small town? on January 15, 2006. Over the past ten years together, we’ve created 2,448 posts. That includes 482 Brag Baskets, 1667 posts by me, and at least 299 contributor posts. (It’s possible…

    Read More Small Biz Survival turns 10Continue

  • community | entrepreneurship | marketing | rural

    How to get small town businesses to cooperate

    ByBecky McCray January 4, 2016February 18, 2024

      Businesses in small towns don’t work together very well. That was one of the top findings in our Survey of Rural Challenges. Survey answers included a lot of examples of this inability to cooperate: “Many of our merchants won’t participate in group promos.” “Businesses don’t cooperate with each other!” “The ‘competiveness’ of small town…

    Read More How to get small town businesses to cooperateContinue

  • Shopping bag labeled "Shift your shopping"
    entrepreneurship | marketing | ShiftYourShopping emails | shop local

    Holiday marketing 12: Thank your customers

    ByBecky McCray December 28, 2015December 27, 2015

    We’re all using the same marketing theme this year: Shift Your Shopping. When we work together to spread the word, we’ll multiply how many customers we reach. I know that Christmas is officially over, but you know some families are still celebrating because they couldn’t get together on the big holiday. And New Year’s Eve…

    Read More Holiday marketing 12: Thank your customersContinue

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