The Brag Basket is open! This one is for August 21-23, 2015. Bring your tasty good news to share with everyone. What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love for rural places How do […]
Archives for August 2015
Marketing Vital for Small Businesses
When asked about marketing, many small-business owners think of a one-word definition: selling. Selling is one part of marketing, and it is a crucial part because it brings in revenues to keep the doors open. But it is only one part. Paraphrasing from Jay Levinson’s classic book, “The Guerilla Marketer,” marketing is defined as “everything you do.” Simply put, […]
Small town, big company: Jiffy Mix
If you live in the US, I’ll bet you have a Jiffy Mix in your kitchen cabinet right now. I have three. I counted. Even if you don’t, surely you recognize the iconic blue boxes with their simple branding, even though Chelsea Milling Company doesn’t spend a dime to advertise them. Chelsea, Michigan, is […]
Peachy good news for the Brag Basket
The Brag Basket is open! This one is for August 14-16, 2015. Bring your peachy good news to share with everyone. What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love for rural places How do […]