At some point, you will need the support and expertise of an attorney as you operate your small business. Often, though, owners delay adding that member to your business team. The thought is that you, the owner, will know when you need such help. But that line of thought has two major issues. First, you […]
Networking Isn’t a One-Time Event
Want to have a successful small business? Then build your network. Comments like this are not uncommon. Good networking is one factor in building a successful, sustainable small-business. Both anecdotal information and research supports such claims. We have written about it previously in this blog when discussing “Networking for Business Success.” Most articles, like this […]
Effective Marketing
I am not a regular television watcher but happened to catch a “60 Minutes” episode recently (http://tinyurl.com/60Minutes-socialmedia). The episode focused on how influencers are marketing using social media. Although I follow and use several social media platforms to help reach small-business owners, most of this information was new to me. But it was not surprising. […]
Time to Hire?
Help? I am swamped. So get an ad in the paper and get some employees, right? Sorry, this isn’t the time. When you are overwhelmed is not the time you want to hire someone for several reasons. First and foremost, you will rush the process. Steps will be skipped such as reference checking. Second, you […]
