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Small Biz Survival

The small town and rural business resource
  • Social distancing sign for shoppers in a store
    economic development | entrepreneurship | rural | survivors

    The best things you can do for local businesses in light of coronavirus

    ByBecky McCray March 27, 2020March 27, 2020

      Monica Bailey of Rock Port, Missouri, sent in this question that I think you can relate to: Thank you ladies, as always, for supporting small towns! My question is super generic but it is giving me sleepless nights. I am our counties economic/community development director and I’ve been scrambling to support our small businesses…

    Read More The best things you can do for local businesses in light of coronavirusContinue

  • Small Steps with kettle corn
    economic development | entrepreneurship | family business | planning | rural | success

    Business plans are not worth the paper they’re written on

    ByDeb Brown February 6, 2020January 29, 2020

    by Deb Brown At least, the old way of doing them Writing a business plan is an intense project that takes up a lot of your time. You spend weeks and weeks on it, and you’re not even sure everything in it is correct. Your financial projections are just wild guesses. You’re not even open…

    Read More Business plans are not worth the paper they’re written onContinue

  • Getting local businesses to cooperate with you: Shop Hopping Around Brownsville
    Best of | economic development | entrepreneurship | marketing | rural | shop local | trends

    Getting local businesses to cooperate with you: Shop Hopping Around Brownsville

    ByBecky McCray December 16, 2019March 25, 2023

      Getting local businesses to cooperate can be a challenge in any small town. Everyone is busy in their own business, and few have time to dedicate to working with other businesses. Whether it’s a formal project put on by a group like the Chamber of Commerce or an informal get-together, there are big benefits…

    Read More Getting local businesses to cooperate with you: Shop Hopping Around BrownsvilleContinue

  • Survey of Rural Challenges 2019 results
    announcement | community | economic development | rural | trends

    Survey of Rural Challenges 2019 results

    ByBecky McCray December 5, 2019November 8, 2022

    What small town people see as their biggest challenges And what topics rural people most want help with Wouldn’t it be great if the people who say they want to help rural people would actually listen to rural people’s own challenges?! That’s why we created this survey! We use the results to create practical steps…

    Read More Survey of Rural Challenges 2019 resultsContinue

  • A tray of cookies on a craftsman-style table
    entrepreneurship | marketing | rural

    Need a downtown business idea? Try a Cookie Crawl

    ByBecky McCray July 22, 2019July 22, 2019

      Our friend Maury Forman of Washington state, sent us this idea from Madras, Oregon: On February 16 the Madras Downtown Association and Petite Sweets hosted the first-ever Cookie Crawl. Participants paid $5 and received a box and map that listed all the locations where the beautifully decorated cookies were available. Petite Sweets decorated cookies…

    Read More Need a downtown business idea? Try a Cookie CrawlContinue

  • Coffee shop with local art displayed on the walls
    customer service | entrepreneurship | marketing | rural | Small Biz 100

    Crowdsourced ideas for coffee shops and other third places

    ByBecky McCray May 20, 2019March 12, 2025

      At the Main Street Now conference, I sat in on a session about coffee shops. I wrote down bunches of ideas that the audience shared. I thought you might know a coffee shop person, or you might think of ways to use these with other types of small town businesses. Hold trivia nights or…

    Read More Crowdsourced ideas for coffee shops and other third placesContinue

  • Book review: Celebrity CEO by Ramon Ray
    entrepreneurship | marketing

    Book review: Celebrity CEO by Ramon Ray

    ByBecky McCray May 6, 2019April 29, 2019

    The Celebrity CEO by Ramon Ray Summary: Community building in a way small town entrepreneurs can identify with. Good section on tools, and lots of timeless techniques.  The title sounds a bit grandiose to small town ears, but the way Ramon Ray talks about building community will sound very familiar. You are the face of…

    Read More Book review: Celebrity CEO by Ramon RayContinue

  • women using laptops
    customer service | entrepreneurship | marketing | mistakes | rural

    The secret to effective follow up: What NOT to say

    ByBecky McCray April 15, 2019April 11, 2019

    You probably know better than to follow up with someone like this: “Just following up!” You realize that doesn’t really help either of you. But you still might be making this mistake: “Did you do that thing you said you were going to do?” That feels like it’s helping, but from the customer perspective, it’s…

    Read More The secret to effective follow up: What NOT to sayContinue

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