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Small Biz Survival

The small town and rural business resource
  • marketing | mistakes | social media | tourism

    How NOT to use Twitter for a tourism business

    ByBecky McCray December 10, 2008August 27, 2014

    This is just my opinion, but I wouldn’t choose to use Twitter to promote my tourism business the way @Gabriola007, Gabriola Gables Waterfront Estate in British Columbia is doing it. There are no rules for using Twitter, so I’m not saying that they are doing it “wrong” because they aren’t following my advice. They are…

    Read More How NOT to use Twitter for a tourism businessContinue

  • resources | social media

    Blog better with advice from Ted Demop

    ByBecky McCray October 2, 2008August 27, 2014

    Our friend Ted Demopoulos knows how to make blogging work for business. I named him one of the four small town game changers, using social media tools effectively from a small town. Ted wrote a terrific booklet, “Secrets of Successful Blogging: 101+ Tips for Blogging more Effectively, Efficiently, and Effectively.” He sold several thousand copies,…

    Read More Blog better with advice from Ted DemopContinue

  • entrepreneurship | marketing | social media

    Apathy and uncertainty stop social media in business

    ByBecky McCray September 30, 2008August 27, 2014

    Aaron Strout (@astrout on Twitter) found an interesting article (Still an early market for social media) and a white paper on social media use by companies. Let me share some of the lead conclusions about social media in companies: Social media technologies have the potential to transform the way companies build and manage relationships with…

    Read More Apathy and uncertainty stop social media in businessContinue

  • entrepreneurship | Small Biz 100 | social media

    Get going in business

    ByBecky McCray September 29, 2008June 10, 2016

    Are you waiting? Get on the phone, get on email, get on Twitter, get on with it! Tell people you are now in business. No, I’m not worried that you don’t have a perfect website yet. I’m more worried that you don’t have any customers, or you only have one. I’m not worried that the…

    Read More Get going in businessContinue

  • entrepreneurship | social media

    High Tech OKC OpenBeta Conference

    ByBecky McCray September 28, 2008August 27, 2014

    Derrick Parkhurst (Thirty Sixth Span) is organizing a cool high tech event in Oklahoma City, the OpenBeta Conference. OpenBeta is for technology professionals, entrepreneurs, enthusiasts, and investors based in central Oklahoma who are interested in: Online Technologies | Web 2.0 | Social Media | Entrepreneurism | Business Startups | Social Networking | Viral Marketing |…

    Read More High Tech OKC OpenBeta ConferenceContinue

  • entrepreneurship | marketing | rural | social media

    Video: Social Media Explorer Jason Falls

    ByBecky McCray September 25, 2008August 27, 2014

    Click to Play Jason Falls grew up in a small town and works in marketing and new media. He shares some advice for small town small businesses, how social media can level the playing field. Right after he establishes his small town cred. Find more from Jason at Social Media Explorer. This interview took place…

    Read More Video: Social Media Explorer Jason FallsContinue

  • community | entrepreneurship | social media

    Small Business: You’ve got what the global brands want.

    ByZane Safrit September 24, 2008August 27, 2014

    Scanning through my feeds today, I came across Beck’s Mixer posted at b5media. Beck’s beer has created a site where you can mix and match tracks (rhythm, bass, atmosphere and hooks), save them, create your own and share them with others. (You can spend a lot of time there, too.) I thought, Well, that’s cool….

    Read More Small Business: You’ve got what the global brands want.Continue

  • marketing | social media

    Sharing is a social media best practice

    ByBecky McCray September 4, 2008August 27, 2014

    If social media is established enough to have best practices, sharing is one of them. Share freely, share things of value, share what people ask you for most. My liquor store blog shares drink recipes, information about local wine events (ours and others), and tasting notes. All of this brings business back to my store….

    Read More Sharing is a social media best practiceContinue

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