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Small Biz Survival

The small town and rural business resource
  • marketing | resources | social media

    Five Amazing Sites to Help You Figure Out Small Biz Social Media

    BySmall Biz Survival August 19, 2009January 2, 2018

    (Mark Hayward is back with another guest post on marketing for small business, drawn from his own experience. You can follow him on Twitter @mark_hayward) If you are like me, when you purchased or opened your business, you really did not have a clue about how to market yourself online. Perhaps, you still don’t. Certainly,…

    Read More Five Amazing Sites to Help You Figure Out Small Biz Social MediaContinue

  • social media

    You are a trust agent

    ByBecky McCray August 17, 2009August 27, 2014

    Trust is a big part of small business, maybe even more so in a small town. Part of your role as a small business person is to be the trusted source, whether you are the source of a product, a service, or information. But have you given any thought to it? How do you improve…

    Read More You are a trust agentContinue

  • social media | tourism

    New ideas for rural tourism

    ByBecky McCray July 7, 2009August 27, 2014

    New ideas are changing rural tourism. Now it is possible to reach more people, more places than you could ever have afforded to before. But it’s also more complex, with more complicated choices, and a faster pace of change. Recognizing that tourism is a huge segment of rural small business, we want to put a…

    Read More New ideas for rural tourismContinue

  • Best of | marketing | Small Biz 100 | social media

    18 Blog post ideas for any small business

    ByBecky McCray July 6, 2009August 27, 2014

    Want to start a blog for your small business, but not sure what to write about? The best posts are like personal notes to your customer. Here’s a starter list of topics to get you going. How our business was founded Just yesterday, a customer asked… Meet one of our employees Meet one of our…

    Read More 18 Blog post ideas for any small businessContinue

  • social media

    Social marketing only works if …

    ByBecky McCray July 3, 2009August 27, 2014

    Reminder: Social marketing only works if your product is excellent. Dangerous combination: aggressive social marketing and sucky product. New to SmallBizSurvival.com? Take the Guided Tour. Like what you see? Get our updates.

    Read More Social marketing only works if …Continue

  • Best of | entrepreneurship | rural | social media

    Is Twitter worth it for small town businesses

    ByBecky McCray June 29, 2009August 27, 2014

    Twitter is getting a lot of attention, with mentions in national media, being used on the news, and articles in all kinds of business publications. But, is Twitter worth the effort for a small town business? Businesses of all sizes are sharing impressive results. Dell announced it has made $3 million worth of sales through…

    Read More Is Twitter worth it for small town businessesContinue

  • social media

    Overheard at the 140 Character Conference

    ByBecky McCray June 21, 2009August 27, 2014

    People from all over the world, from a huge variety of industries, came together in New York with only a common language and common tool: Twitter. That’s bizarre. But that’s the 140 Characters Conference, created by Jeff Pulver (@jeffpulver). Aliza Sherman did a terrific job of capturing a flavor of the conference in her summary…

    Read More Overheard at the 140 Character ConferenceContinue

  • social media

    Guide to getting started with blogging

    ByBecky McCray June 13, 2009August 27, 2014

    Our friend Ben Yoskovitz has written a terrific guide to getting started with blogging. It’s targeted to corporate human resources departments, but you can use it, too. The ideas for how to get started, work with contributors, stay motivated, and build an audience are all equally applicable to small businesses. Ben invited me to contribute,…

    Read More Guide to getting started with bloggingContinue

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