Our friend Ben Yoskovitz has written a terrific guide to getting started with blogging. It’s targeted to corporate human resources departments, but you can use it, too. The ideas for how to get started, work with contributors, stay motivated, and build an audience are all equally applicable to small businesses.
Ben invited me to contribute, and I gave him a short tip on crisis communications and blogs.
There is no charge for the whole 30 pages, but you do have to register. It’s available for download at Instigator Blog.
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.