Every tourism business needs photographs. Lots and lots of photographs. But not every photo is equally compelling. As I look through tons of destination and tourism websites, I notice a theme. Where are the people? Your new water park is amazing. Why is it empty? That playground must be wonderful fun, but I don’t see…
Lots of local tourism groups and chambers of commerce send out excellent email blasts to their members. If you send an email newsletter, I’ll bet you routinely talk to people who didn’t know about it. It’s like the best kept secret. Did you know you could be multiplying your reach with social tools?You can use…
I was disappointed I couldn’t find more info about a small town I wrote about in http://eldergeneration.net. Even small towns need websites. @Miss_Dazey I don’t care how small your town is, you have visitors and tourists. If you aren’t online, you are ignoring them. Some of them could be writing about you, promoting you to…
I first met Ted Rubin at BlogWorld Expo in 2009, where he took time out for a video interview about starting small. He is super sharp, very engaging, and a pleasure to connect with. Now Ted is working with OpenSky, which he describes as “empowering small businesses to grow, thrive and find a new means…
Let’s start with your existing tours. Seems like every destination has a paper brochure for a walking tour or something similar. Here are eight ways to post that same content, reach new potential visitors, and make your site easier to find in searches. See, different types of people visit different places online. So every different…
How do you get your name out there and associated with a particular phrase? That was Jill’s question: I was just wondering what I need to do to get my name out there. I’m a seamstress specializing in country/western style wedding attire. I google “Oklahoma seamstress” and no one pops up. How do I get…
Third Tribe has turned into my marketing mastermind group. I’m taking time to talk about it today, because the monthly fee goes to $97 per month after Monday, May 31, 2010. If you want to lock in $47 per month for the life of your membership, now is the time to join. Third Tribe was…
A local merchant had a radio ad where at the end… they mentioned their local competition and asked us to keep $$ local. Very cool. @codyks on Twitter Now that is a commitment to shop local. Also particularly good for small towns. If you’re promoting shop local in your town, take a look at our…
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