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Small Biz Survival

The small town and rural business resource
  • entrepreneurship | marketing

    21 Ways to Bring in the Business

    ByBecky McCray March 9, 2006August 27, 2014

    The OSBDC points to Entrepreneur Magazine’s article on 21 ways to bring in more business. My favorite? The last one: When in doubt, pick up the phone. Instead of lamenting your lack of business, drumming your fingers on your desk and forming new worry lines on your face, call a customer. Touch base, see how…

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  • entrepreneurship | marketing

    Happy people = Testimonials

    ByBecky McCray March 7, 2006August 27, 2014

    Are you getting mileage out of your happy people? Testimonials are the way to go! Over at Small Town, Big Ideas, they are making use of employee testimonials because they are proud of the working culture they have built. Somehow, I think we may talk more about this, and soon! … Stay tuned! [small biz]…

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  • marketing

    Communicate: Ask Better Questions

    ByBecky McCray March 3, 2006September 27, 2016

    And while I’m stealing, ummmmm collaborating, with Chris Brogan, he has a new post on Communicate: Use THEIR Words. Yet another reason why I should work in the field of communication was experienced twice this week. It’s amazing how companies send in these armies of sales and technical folk who talk directly from THEIR perspective,…

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  • marketing

    Back to Basics in Web Design

    ByBecky McCray February 13, 2006August 27, 2014

    If you have a business website, or just are planning one, read this article. Print it out. Apply it to your site! No, really, print it out and compare your site to each and every point. This year’s list of top problems clearly proves the need to get back to Web design basics. There’s much…

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  • entrepreneurship | marketing

    Small Business Branding – It’s Not “We”, It’s “Me”

    ByBecky McCray January 21, 2006September 27, 2016

    Internet Marketing For Small Business – Entrepreneur’s Journey – by Yaro Starak: As I matured as a solopreneur I slowly realized the importance of relationship building, especially with customers and how powerful it can be as a competitive advantage. Customers that form relationships with your business, or in truth, you as a solopreneur, will remain…

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