The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one July 13-15, 2012. For Friday the 13th, we’re having a lucky Brag Basket. Leave a brag, grab some luck! Have some good news this week? Put it in the Brag Basket. Grab some luck!Photo (CC) by […]
Archives for July 2012
Sorry Honda, We Screwed Up on Page 12
Early in the book, Small Town Rules, we mistakenly say: “Events that “stick” to a large corporation can threaten to bring down a company. There are well known examples of Johnson and Johnson’s Tylenol (product tampering), Perrier (product contamination) and Honda (brake failures).” One loyal reader rightfully pointed out that the brake issue was at Toyota not […]
A big company can choose to remember that it was once a small company
Cartoon (CC) by Gaping Void “A big company can choose to remember that it was once a small company.” Artist and Marketer Hugh MacLeod gets the small town rules. He grew up in a small town, and has lived in towns and cities world wide. He drew this Cube Grenade for Rackspace, as they experience […]
The new billboard (video)
Educator Kevin Honeycutt of Inman, Kansas, (population 1300) is working with other locals to create a “New Billboard”: a combination QR code, Foursquare tour. If you can’t see the video, click through to Small Biz Survival. The basic idea is to draw in visitors from the highway, and use tools like QR codes and Foursquare […]