During a crisis, how much of the message can you control? This question comes up because of this quote: “Toll free numbers are not enough–people don’t want to talk at you. They need a reliable way to get hold of you, and if you know how to effectively use blogs and websites, you’ll control 100…
Business.gov, the official business link to the U.S. government, has new search features and content to help small business owners find information. Business owners can now access information on starting and managing a business, including licenses, permits and regulatory information, on more than 9,000 state, territory, county, and city government Web sites.
Simplified business plans are a specialty here, and I’ve found another simple outline to share. This is a 3 point business plan: 1) a description of the new business2) the consumer appeal to the new business, and3) a plan to implement the new business. If you did no other planning, this would get you off…
Networking with many new media folks, I realized that lots of people are starting businesses. Since helping people start a business is the full time job of my co-author “OkieJ” Jeanne Cole, we decided to present a live internet TV miniseries on small business startup issues. Problem with the player? Watch it at Operator 11.Becky…
Networking with many new media folks, I realized that lots of people are starting businesses. Since helping people start a business is the full time job of my co-author “OkieJ” Jeanne Cole, we decided to present a live internet TV miniseries on small business startup issues. Problem with the player? Try playing it at Operator11….
Here’s a nifty site. It will reveal all kinds of great, useful demographic information with only the input of a 5 digit zip code. Want to know how many folks have a high school diploma? How about the rate of unemployment? Here it is. Whatever has been reported for a zip code seems to be…
Most of us agree we need a business plan, but of course, most of us don’t have one. So this week, I took my own advice, and started on my own simplified business plan. Here are four tips to help you move to start your own plan. Simplify – I’ve given you an outline Reuse…
Intro Online marketing feels like a moving target. Just as soon as you get a website, the experts say you need a blog. Then it’s pay-per-click ads, then it’s something else. How are you supposed to keep up with this? That feeling of being always behind is why I want to simplify online marketing. To…
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