Writing about The Dip and The Long Tail triggered some additional thoughts for rural entrepreneurs. Here are two basic strategies to successful small town small biz. 1. Be a generalist. This is the Long Tail, kinda. Because you are in a limited market, you have to offer a very broad range of products or services….
[Jeanne is off to Oklahoma City for a couple of days, but she has sent this article along to share. It’s targeted at businesswomen, but applicable to all entrepreneurs. Enjoy!] How I Spent My Summer by Janet W. Christy In September what will be on your list of accomplishments? Vacation Trip Tan Souvenirs Mosquito Bites…
Your small business is susceptible to some form of disaster, probably several. But, of course, you don’t have a preparedness plan or a recovery plan. As I’m writing this, more thunderstorms are blowing through, but I don’t have any written recovery plans for my business! (I’m not in any danger here, but the thunder is…
Success is a few simple disciplines practiced every day, according to Jim Rohn, THE business philosopher. Let me explain by giving you my definitions of failure and success. Here it is: Failure is a few Errors in judgment repeated everyday. … Now, here is my definition of success: A few simple Disciplines practiced every day….
Wondering what kind of temperatures to expect this summer? If you are involved with tourists or amusement parks, if you are a supplier for a local farmer’s market, if you are a grain/animal farmer, if you are planning your own vacation, or for any other reason, you can seek 90-day temperature outlooks from the National…
How to market your rural area: focus on rural strengths For the first time that I can remember, the state’s push for people to consider bringing their business and/or their family to Iowa is not apologizing — it is celebrating all that makes it such a terrific place to live. Found at Drew’s Marketing Minute….
So you have this great business idea rolling around in your head. How do you get it into the real world? (What? You don’t have an idea yet? You can use the four tactics in Resource: Small Business Ideas for Small Towns and check out our previous ideas posts to get started. Oh, and look…
[Special guest author Laura Girty lives in Cherokee, Oklahoma, and works for the Oklahoma Department of Commerce in community development. She has kindly contributed articles she wrote for the ODOC Developer newsletter, and yes this article does refer to me, OkieJ (Jeanne Cole) and OkieK (Karen Payne). ] Does your community buy into your community…
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