Last week, we talked about finding conference sponsors from your local network, working with local businesses. Today, let’s talk about being your own sponsor. Adele McAlear shared herexperience with local sponsorson last week’s post Why put your conference attendance into someone else’s hands? Take charge and send yourself to the event. If it is worth attending,…
Do you have conference sponsors? Are companies willing to pay you to attend a conference and represent their brand? The Awesome Table at SOBCon ’09, an expensive but well-worth-it conference. Becky McCray, Neenz Felaefine, Paul Merrill, and Sheila Scarborough. In some fields, it’s considered common practice. In other fields, it’s practically unheard of. I remember…
After I told you about my project folder, Jen asked for my day-to-day planning tool. So here it is: a simple weekly calendar. Before I start my work week, I review the projects in my project folder and assign the next actions to particular days on my weekly planner. I use the six most important…
Income Producing Activities are those actions that move you towards your business and income goals. So why don’t we spend our time working on exactly those things? We Get DistractedWell, there are as many reasons as there are minutes in the day to get distracted. And, well, we have so many options. What shall I…
I’ve been asked about the simple folder I use to manage all my many projects. I call it cheesy because there really is nothing special to it. I just picked a way that worked for me. Let me walk you through it. Each week, I use this folder to review my projects as I plan…
“If you treat it like a business, it will pay you like a business. If you treat it like a hobby, it will pay you like a hobby.” I first heard that in the Mary Kay world. It came along with some lessons in scheduling, for building a business on the side around all your…
Every small business has to market itself, but not many small businesses have a marketing plan of any kind. Even fewer have one they actually use. That’s why I developed the Simplified Marketing Plan, back in 2006. It’s high time to update it. The plan is simple, so you’ll actually do it. There are just…
We’re 15 days from 2010. It’s time to give your small business a jump start. That means planning, record keeping, and goal setting. I have four suggestions for you. 1. Draw up a Simplified Business Plan. I know you don’t want to do a big, five pound business plan, like you would do to apply…
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