At the recent National Rural Electric Cooperative Association PowerXchange Expo, I noticed one booth that really stood out. In fact, it was so good, people stopped to take pictures of the booth displays. (When was the last time someone took a picture of your booth display?) What made this booth stand out? Hand drawn visuals. […]
New business sign design? Don’t use cursive script
Fewer and fewer kids learn to read and write in cursive, so it’s time to stop ordering business signs with cursive or script lettering. You might have seen the memes and jokes. Someday all us old people will use cursive as secret code. But you might not have thought about how this applies to your […]
Top 5 Rural and small town trends 2022
Who knows what trends will affect small and rural communities in 2022 and beyond? Not many trends pieces cover rural places. These trends are specifically about rural and small towns. I’ve been following rural trends and writing about them since 2009. My trends reports have been commissioned or quoted by Main Street America, Emergent Research, the […]
How to start a real small small business
Your fellow reader Ava asked a great question: If I am already working, in school, and wanting to start up just a real small small business, then how would that work differently from someone who is coming from a completely different stand point, like not working or in school and is just generally starting […]
