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Small Biz Survival

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Small Biz Survival

The small town and rural business resource
  • Best of | entrepreneurship | marketing | Small Biz 100

    Apply the Simplified Marketing Plan to Online Tools

    ByBecky McCray May 28, 2008August 27, 2014

    With 89,567* online tools for connecting, sharing, networking, etc., how do you ever prioritize and keep online socializing from taking over your work?[*I made up that number, of course] Our Friend Glenda Watson Hyatt set me to work on this topic, and explained what she meant via email: My quandry is: I have all these…

    Read More Apply the Simplified Marketing Plan to Online ToolsContinue

  • entrepreneurship

    Health Care’s Innovation Lock-Down

    ByBecky McCray May 26, 2008August 27, 2014

    By Zane Safrit Do you stay at your job for the health care benefits? You’re not alone. Lots of American workers are held hostage by their company-sponsored health care benefits. This employee hostage scenario is more and more common: Your company’s changes have marginalized your contribution, maybe your income, definitely your happiness. You’d like to…

    Read More Health Care’s Innovation Lock-DownContinue

  • big company | entrepreneurship | POV | rural | social media

    Four Small Town Game Changers

    ByBecky McCray May 24, 2008March 3, 2022

    Social media tools can be a great field leveler for small town professionals. I explained why we bother spending time on social networking at Liz Strauss’ Successful Blog, and then offered some practical ways to get started at Chris Brogan’s blog. Now, let’s do a little show and tell. Here are four people living in…

    Read More Four Small Town Game ChangersContinue

  • entrepreneurship

    Book II

    ByBecky McCray May 16, 2008August 27, 2014

    For the second time, I’m going to be featured in a book. First was Ted Demopoulos, who interviewed me for What No One Ever Tells You About Blogging and Podcasting. Now I’m joining several of my friends, like 275 of them) in contributing to The Age of Conversation II: Why Don’t People Get It? Following…

    Read More Book IIContinue

  • entrepreneurship | survivors

    What to do when your business is being squeezed out of existence

    ByBecky McCray May 13, 2008August 27, 2014

    Here’s some insight into a business being squeezed out of existence. Professional photography: portraits, weddings, and studios. If everyone has an awesome digital camera, who needs a professional photographer? How long can a professional keep charging $55 for an 8×10 print, when I can get one printed online for under $5? Can enough customers afford…

    Read More What to do when your business is being squeezed out of existenceContinue

  • entrepreneurship | Small Biz 100 | tax matters

    When NOT to be a Sole Proprietorship: Forming an LLC or S Corp

    ByBecky McCray May 7, 2008August 27, 2014

    Sole proprietorship is the simplest form of business, but it also has some disadvantages. So for this installment of the Small Biz 100, I’ll talk about some of the situations where you don’t want to be a sole proprietorship and what types of business you might want to form. Important: I am not an attorney,…

    Read More When NOT to be a Sole Proprietorship: Forming an LLC or S CorpContinue

  • customer service | entrepreneurship | Small Biz 100 | workforce

    Delegating without freaking out your clients

    ByBecky McCray April 26, 2008August 27, 2014

    Getting past the point of being a one-person, do-it-all, no-rest-for-the-weary business means helping customers to work with your employees or subcontractors, as well as you. But if every client thinks you need to do every thing, how do you keep them from freaking out when you delegate their work? This problem is common in reputation…

    Read More Delegating without freaking out your clientsContinue

  • entrepreneurship | POV | Small Biz 100 | workforce

    POV: A major decision point

    ByBecky McCray April 23, 2008August 27, 2014

    All small businesses run into decision points. These are the things that can keep you up at night! Twitter friend Shama Hyder Kabani, of After the Launch, (2013 update: Shama’s firm is now called Marketing Zen) has come to one of these, and “tweeted”: After The Launch has hit a MAJOR decision point: To work IN the…

    Read More POV: A major decision pointContinue

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