|Onshore Technologies office|
CNN Money published a feature on rural sourcing, “Forget India, outsource to Arkansas.”
Dubbed “ruralsourcing,” “rural outsourcing” and “onshoring,” the practice relies on two simple premises: Smaller towns need jobs, and they offer a cheaper cost of living than urban centers. So businesses that outsource work to these areas can expect to pay less — rates are often as much as 25% to 50% lower — than if they were hiring urbanites with comparable skills.
This is a trend we first talked about in 2006, citing stories from Ed Morrison. (Moving technology jobs to rural areas, and Outsourcing to rural areas.)
Three companies were mentioned in the recent coverage: Rural Sourcing, Inc., Cross USA, and Onshore Technology. Their websites offer some resources that could be relevant to any small town business or economic development group exploring this type project.
- Cross USA has several white papers on rural sourcing on their news page.
- Cross USA’s John Beesley has a LinkedIn group for Alternatives to Off-Shore.
- Rural Sourcing, Inc., offers a presentation (in PDF), though it would be better with some context or speaker’s notes.
- Onshore Technology keeps up a running discussion of onshoring news on their Facebook page. (which is also where I got the photo for this post.)
Local economic developers: consider how you can leverage your state and national contacts to help your local businesses reach those larger markets.
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christopher hytry derrington says
I’m the CEO of Rural America Onshore Sourcing, the fastest growing rural onShoring company in the rural onShoring outsourcing industry. http://www.ruralamericaonshore.com
I started Rural America almost two years ago to help people. Of all the start-ups I’ve done, this one is the most fun as we are bringing jobs to rural USA. We enable people to live where they want to live while having an income exceeding their rural based neighbors.
Until like our competitors who tie up capital in expensive “brick and mortar” facilities thus slowing their growth, Rural America Talent works from the comfort of their homes tied together by a proprietary combination of broadband internet access, communication tools such as Skype, and web-based management tools.
Business is booming. Clients worldwide bring their outsourcing projects/needs to us. We currently are recruiting in 19 states with ongoing expansion to all 50 states by end of 2011.
The biggest challenge we face is that most USA businesses don’t know they have an third outsourcing alternative besides expensive USA urban vendors and going offshore. Please spread the word. As fast as we are growing, we still have over 500 talented marketing,IT, and creative design people that we to find work for. My email address is below. Look forward to hearing from your Readers.
Christopher Hytry Derrington
christopher hytry derrington says
There is a labor explosion coming.
$7B is being spent to bring broadband nationwide. Millions of rural Americans will be entering the virtual workforce. They are willing to work for far less that their Urban Americans..at prices competitive with competition overseas. Many, many entrepreneurs will be either born or expanding their existing local and online businesses. Rural America is flat.
I will be speaking at the http://www.thebroadbandexpo.com in November about this exciting convergence.
Christopher hytry derrington
Rural America OnShore Sourcing, Inc.
August 1, 2010 4:44 PM
In 1983 I started a PR agency in a very small rural town in the Northwest against a backdrop of naysayers and others who thought I should be committed. My philosophy? It was identical to what is being written here only acted upon some 30 years ago. Yes, it was a successful plan. Very successful.
Becky McCray says
Thanks for the confirmation!