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Increase Your Small-business Sales

By Glenn Muske

A common concern among small-business owners is how to increase revenue. Often, they try to do this by finding new customers. That is an expensive way of doing it. On average, it will cost from $20 to $50 to get a new customer. Yet it only costs from $1 to $5 to expand sales to […]

July 9, 2015 Filed Under: rural, Small Biz 100, success Tagged With: customer base, customer retention, entreprneurship, increasing revenue, marketing, revenue, sales, small business

Success Grows Through Retaining Customers

By Glenn Muske

Satisfied customer

If you’re a business owner, which appeals more: spending $20 to capture a new customer or spending $1 to retain an existing customer? These numbers represent broad averages but reflect reality, according to research. This means developing a sustainable business requires focusing first on building customer loyalty. Every business needs to build its customer base, […]

May 28, 2015 Filed Under: rural, Small Biz 100, success Tagged With: building a business, customer base, customer retention, entreprneurship, market share, retaining customers, success

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