Not everything that goes “viral” is good for business. Example: Pizza Hut commissioned a short video, hoping for it to go viral and spread their brand. The video shows a couple of guys going into small independent pizza places and having a Pizza Hut pizza delivered to them there. What’s the message? It says nothing…
Deb Brown, a small town newspaper editor from Iowa, has interviewed me on a wide range of subjects! She has also shared the interview on her blog, Deb Works. We talked about making a living in a small town, Small Biz Survival, lessons I’ve learned from my businesses, social media for small town businesses, African…
Sometimes the best advice comes from other small business owners. Mark Hayward asked on Twitter,“Small biz owners, are your numbers down? Ours seem to be off quite a bit from this time last year…How are you compensating?” In the course of our conversation online, we came up with two suggestions: 1. Diversify – What else…
“Despite the seemingly bad news, people still have lots of stuff to brag about.”Marco Terry, in last week’s Brag Basket. Each week, I open the Brag Basket. Obviously, it’s designed as a fun place for you to share your projects and accomplishments. But you can also cheer for other people, give shout outs, congratulate, and…
The Product: Epson WorkForce 600 all-in-one wireless printer Short and Sweet Review: Great for small workgroups.Who should use it: Small businesses ready to move up from basic printers.Patrick Gevas of Walt and Company sent it to me for a review. I set it up in my home office, where it feels really big, compared to…
This is just my opinion, but I wouldn’t choose to use Twitter to promote my tourism business the way @Gabriola007, Gabriola Gables Waterfront Estate in British Columbia is doing it. There are no rules for using Twitter, so I’m not saying that they are doing it “wrong” because they aren’t following my advice. They are…
Ready for some help with your business? You can research online all day, read every book, even talk with friends and family, but sometimes you just need another experienced business person to sit down with you, face to face, and work on improving your business. No matter where you are, odds are that you are…
Failure is a friend and a teacher, but it can be mischievous. Don’t let it scare, intimidate, discourage, or sadden you. You are great, remember.—Pastor WD Favour, Enugu, Nigeria, via Twitter That may be the most interesting view I’ve read in quite a while. Failure is a friend. It can be mischievous. Fascinating! We’ve…
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