As business owners, we’re bombed by marketing advice. Friends are eager to tell us what we “should” be doing. Articles are full of marketing advice we are “supposed” to follow. We know we have to do what “everyone else” is doing. So we set up blogs, but don’t post on them. We create social media…
The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one Jan 25-27, 2013. What good news will you add to the brag basket? In honor of my first speakingappearance in Canada, Ifound this Canadian basket.Photo (cc) by veggiefrog Don’t hold back because of that word, “brag.” When…
To help you get a better handle on your business, I put together a webinar in cooperation with Cory Miller’s Entrepreneurship Lab, called 4 Ways to JumpStart Your Business. We managed to make business planning just a little less stodgy than the usual 5 pound binder. The recording is now available to everyone, so I’m…
Let’s think creatively about how we do good in our communities. I just ran across my notes from 2011, when I heard Alon Nir (@TheKotel) explain his project, Tweet Your Prayers. He called his talk “The Anti-Startup,” and he proceeded to tell us how he ignored all the “rules” of business to make a difference. Alon…
Watching people discuss using social media/social networks for marketing, I think there is a division that isn’t being talked about. The idea of “social media marketing” is used to mean two completely different approaches to the market. This matters in business and in tourism, because your approach determines whose advice you should listen to, what…
When I co-hosted BlogChat with Mack Collier a week ago, it was a great chance to answer the most-requested questions about small business blogging. I thought you might like to see those answers, too. Can your blog sell for your small business? A blog *could* sell product for a small biz, but that would be…
The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one Jan 18-20, 2013. What good news will you add to the brag basket? You don’t have to be the “traditional” type,to be in the Brag Basket.Photo (CC) by on1stsite. Don’t hold back because of that word,…
“Intrepid” is the key word for my friend Todd Schnick. He uses intrepid often to describe how to market and how to live your life. It’s about being fearless, courageous, bold. Intrepid Podcaster Todd Schnickinterviewed me on theSmall Town Rules. Todd and I talked about some intrepid business ideas from my Small Town Rules perspective….
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