Well, here we are at the end of one year and the beginning of another. Welcome, 2016! For many people, this is the day we make resolutions for the upcoming year. Often these hopes are for something in our personal life. Do you also take time to make resolutions for managing your business? And for…
People starting a business plan on being successful. Achieving success, though, is much easier said than done. When starting, one of the first tasks facing the business owner is letting people know you exist. Your story can be one good element to use in this phase. Stories are engaging. People can relate to stories. Stories…
A reader wrote in to ask about helping with his family business: I am looking at taking over the grocery store my grandfather started 76 years ago. He has passed on and my mom is getting older. I am planning on moving back to my home town of 350 people in the next few years…
We all know what rural towns need, right? They need jobs, and to recruit some manufacturing, and they have a huge poverty problem. Right? Well, no. At least that’s not what rural people told me. Earlier this year, I ran a survey of subscribers and visitors here on SmallBizSurvival.com. Over 200 people who identified themselves as…
Bike tourists exploring the scenic byways through Baker County, Oregon. Photo (CC) by Baker County Tourism on Flickr. Guest post by Mark Matthews, Chief Executive of Advance Cairns (Australia) ON YOUR BIKE….!!! Mountain biking has experienced rapid growth over the past 20 years as riders seek out new trails and new experiences. And some communities are…
We’re all using the same marketing theme this year: Shift Your Shopping. When we work together to spread the word, we’ll multiply how many customers we reach. Your customers matter a lot to you. And they have great stories. Now, the story doesn’t even have to be related to what you do. It can be…
Pricing is a task that puzzles and frustrates many small-business owners. Some think good pricing is magic, while others dig deep into their financial records to come up with a very specific price point for each product and service. Business owners are frustrated by wanting to be perceived as offering a competitive price to maximize…
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