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Small Biz Survival

The small town and rural business resource
  • A grocery store building entrance with a sign that says "Alva's Market"
    entrepreneurship | marketing | rural | trends

    New business sign design? Don’t use cursive script

    ByBecky McCray February 14, 2022February 14, 2022

    Fewer and fewer kids learn to read and write in cursive, so it’s time to stop ordering business signs with cursive or script lettering. You might have seen the memes and jokes. Someday all us old people will use cursive as secret code. But you might not have thought about how this applies to your…

    Read More New business sign design? Don’t use cursive scriptContinue

  • Top 5 Rural and small town trends 2022
    community | economic development | entrepreneurship | POV | rural | trends

    Top 5 Rural and small town trends 2022

    ByBecky McCray January 3, 2022July 10, 2023

    Who knows what trends will affect small and rural communities in 2022 and beyond? Not many trends pieces cover rural places. These trends are specifically about rural and small towns. I’ve been following rural trends and writing about them since 2009. My trends reports have been commissioned or quoted by Main Street America, Emergent Research, the…

    Read More Top 5 Rural and small town trends 2022Continue

  • Small Steps with kettle corn
    entrepreneurship | planning | rural | youth

    How to start a real small small business

    ByBecky McCray December 17, 2021

      Your fellow reader Ava asked a great question: If I am already working, in school, and wanting to start up just a real small small business, then how would that work differently from someone who is coming from a completely different stand point, like not working or in school and is just generally starting…

    Read More How to start a real small small businessContinue

  • Small town business idea: cat grooming
    entrepreneurship | ideas | rural

    Small town business idea: cat grooming

    ByBecky McCray November 15, 2021November 16, 2021

    This was a new idea to me. Alyssa McCleery from Newkirk, Oklahoma, brought this up. She has local dog grooming but had to drive hours to find a place to get her cat groomed. I was skeptical at first, but why not cat grooming as a service? Just trimming cat claws can be a challenge….

    Read More Small town business idea: cat groomingContinue

  • Shoppers at a furniture store find temporary displays of jewelry and skin care products.
    economic development | entrepreneurship | ideas | rural

    Boost your rural retail business with this trick

    ByDeb Brown November 5, 2021October 30, 2021

    By Deb Brown The old way of doing business is one building, one business. What if you could test an idea and have a business inside a business? Anyone of us either knows or can find someone who is making things from their home and selling it. What if you encouraged already existing home-based businesses…

    Read More Boost your rural retail business with this trickContinue

  • Video thumbnail
    Best of | community | economic development | entrepreneurship | global | rural | shop local

    Boost your maker economy with a “Made in” day

    ByBecky McCray September 17, 2021April 29, 2026

    Dorrigo in New South Wales, Australia, population 1100, created an entire event to support local makers. David from the Red Dirt Distillery told us about Made in Dorrigo Day, where everything offered for sale had to be made, grown or produced in their local 2453 postcode area. Back in 2014 when they started, David said,…

    Read More Boost your maker economy with a “Made in” dayContinue

  • Handmade afghan showing a dutch oven over a fire, with the words "7th Annual Dutch Oven Cook-Off and Fall Festival, Avard, Oklahoma"
    Best of | community | economic development | entrepreneurship | rural | tourism

    How a ghost town made something from nothing with a folk festival

    ByBecky McCray September 3, 2021March 25, 2023

    Craft entrepreneurship is a strategy for prosperity that works in every community, no matter how small, even if everything else is against you. Even if all you have is the dirt under your feet. This is the story of Avard, Oklahoma, a town that knows how to make something out of nothing. Often listed as…

    Read More How a ghost town made something from nothing with a folk festivalContinue

  • Several apples on a tree, closeup
    economic development | entrepreneurship | ideas | rural

    Rural business idea: sell foraged fruits and more

    ByBecky McCray August 3, 2021July 27, 2021

    By Becky McCray Need an idea for your next small town or rural business? This one would make a good side hustle: Gather and resell fruit that would otherwise be wasted. Think of all the fruit, berries and nuts that no one picks, especially in yards and public spaces in your town. You don’t have…

    Read More Rural business idea: sell foraged fruits and moreContinue

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