Guest post by Deb Brown How well do you know your clients? Here at the Chamber our clients are our members. This year I’ve made a concentrated effort to spend some time visiting with our members. Not just when I run into them, or when we need something (although we do visit then), but in…
One of your fellow readers wrote in to ask what franchises and chain restaurants know how to survive in small towns. His town with a population under 2,000 had a franchise pizza restaurant. The franchisee lived not only out of town, but actually out of state, really making ties to the community thin. Blaming the poor economy,…
In a world driven by frenetic change, which small towns are going to thrive? We know rural people play a key role in our society, so some small towns will have a future. Some small towns are innovative and progressive. Other small towns are stuck in the past. Is there anything that tells us…
No one creates jobs in a vacuum. They need to connect to customers. They need to connect to people at suppliers and service providers. They need to connect to people who help them think of the new ideas that generate new value that create more demand that lead to new jobs. They need to…
My friend Mark Riffey is from the small town of Columbia Falls, Montana. He normally writes about marketing, and he offers excellent advice. But last week, something different popped up. He wrote to his hometown folks to address the loss of an important local employer. I know many of you can relate to this…
“Becky….we are looking at installing a downtown wifi area. What are your thoughts on that? I think it is awesome but I know I am going to get….’oh, sure…now the development corp is going to supply free wifi to people! They can pay for their own!’” Angie Schmidt Benz Moffit, North Dakota Here are four…
My friend Deb Brown has a serendipity story for us. She is the director of the chamber of commerce in Webster City, Iowa. She’s going to tell you how she makes serendipity happen. –Becky By Deb Brown Last Tuesday I was in Kansas City and talking to a fellow about maker spaces. Maker spaces…
I operate with a set of assumptions about rural places and small towns. I want to share them with you so you’ll know what I’m assuming whenever I talk with you. (Yes, I know what happens when you assume. Call them basic beliefs instead of assumptions, if you prefer.) When I tell you that…
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