Individual businesses offer wifi now. Is there any good reason to set up downtown-wide wifi? Here are four. Photo by Becky McCray.
“Becky….we are looking at installing a downtown wifi area. What are your thoughts on that? I think it is awesome but I know I am going to get….’oh, sure…now the development corp is going to supply free wifi to people! They can pay for their own!'”
Angie Schmidt Benz
Moffit, North Dakota
Here are four reasons to consider offering a downtown wifi area:
- Wifi is crucial for tourism.
- Wifi is important to downtown businesses.
- Wifi is important for truck- and trailer- based businesses and mobile merchants like vendor booths to take credit cards.
- Wifi is important for future smart city internet-of-things sensors and data that the city and others will want to develop.
Now, where can you learn more about towns that are doing something similar now? Dig around for resources on these two websites:
- The secret to effective follow up: What NOT to say - April 15, 2019
- How church buildings can do more for the community - April 8, 2019
- Ideas to fill empty display windows - April 2, 2019
- Know your customers: What do they want to be good at? - March 25, 2019
- 99% of the best things you can do for your town don’t require anyone’s permission - March 4, 2019
- Want more public attendance at your events? Make sure your signs include this specific phrase - February 18, 2019
- Know your customer: Who’s asking them questions? - February 11, 2019
- How restaurants can market each other in small towns - February 4, 2019
- SEO for voice search is different for rural small business - January 28, 2019
- What businesses would work in a small town with empty land - January 21, 2019
Great question Angie! It drives me crazy to get to Mc C or other small towns that are in ‘the dip’ and get zero service… WiFi would be invaluable!! Ohhhmy… and the tourism perks.. I can think of a dozen reasons why you should have it there! :)
Thanks, Katy. It can be tough to face the opposition you know is coming, but it helps to have a few responses ready.