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Small Biz Survival

Practical ideas for small town business and community builders

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Small Biz Survival

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  • How to set retail prices and markups
    Best of | entrepreneurship | rural | Small Biz 100

    How to set retail prices and markups

    ByBecky McCray November 29, 2010July 1, 2023

        Setting retail prices is like some arcane art form. How the heck are you supposed to figure out what to markup items in your retail business when no one wants to give you real numbers? Here are two starting points for setting retail prices and markups. Keystoning Keystone pricing is simple and fairly common….

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  • entrepreneurship | marketing | rural | Small Biz 100

    Holiday retail ideas

    ByBecky McCray October 18, 2010August 27, 2014

    Small town retailers are getting ready for the 2010 holiday season, and we are all wondering, how will it go? I can’t answer that, but I can tell you a few things you can do right now to set yourself up for the best holiday season possible. First, dress up your store for Thanksgiving. Make…

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  • customer service | entrepreneurship | rural | workforce

    The Retail Doctor makes a small town house call

    ByBecky McCray July 28, 2010August 27, 2014

    Bob Phibbs is The Retail Doctor. (No, really, that’s his registered trademark.) And he has the credentials and experience to have a valid claim to the title. He’s helped many ailing retail businesses get healthy. He is the author of The Retail Doctor’s Guide to Growing Your Business, a practical and tough guide for retail…

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  • Retail Store Industry Benchmarks
    entrepreneurship | management | resources | Small Biz 100

    Retail Store Industry Benchmarks

    ByBecky McCray January 25, 2010September 28, 2015

    Another great source for business intelligence: the Retail Owners Institute offers industry benchmark data on six key financial ratios. In a section called Store Benchmarks, they break down industry averages into 51 different retail lines. They give five years of data for these six financial ratios: Current Ratio Gross Margin Percentage Return on Assets Percentage…

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  • POV | rural | tourism

    Tap into Rural Tourism and Retail Opportunities

    BySmall Biz Survival November 10, 2009January 2, 2018

    [Jennifer Brooks writes a terrific blog about rural/urban fringe issues, and I invited her to do a guest post for us. And I am glad I did! -Becky] Drive, Shop and Be Merry:  Tapping Into Rural Tourism & Retail Opportunities at Christmas By Jennifer Brooks Even as large retailers are slashing prices and expecting sluggish…

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  • mistakes | Small Biz 100

    Tips for setting business hours

    ByBecky McCray November 1, 2009August 27, 2014

    Every so often, we feature common small business mistakes, so you can learn from them. Lots of small business make a mistake in setting and keeping their business hours. Here’s an example from a retail business, open only 11 hours per week. But hey, they do say you can call and they’ll come open up….

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  • entrepreneurship | ideas | marketing | rural

    Local sources of resale merchandise

    ByBecky McCray March 23, 2007August 27, 2014

    Our Friend Chuck Huckaby wants to share some ideas on where to find local sources of merchandise to resell. This is a solid model for a small town business: take a local resource into a larger market. Find your local sources: landfills, garage sales, auctions, local manufacturers, local retailers, local farmers. Look for their overstocks,…

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  • rural

    Father’s Day: An $8 Billion Retail Holiday

    ByBecky McCray May 31, 2006April 14, 2016

    Are you promoting Father’s Day sales? If you have a retail business, maybe you should be. Melody Vargas, guide to About.com’s Retail Industry page, says: A recent Brand Keys survey indicates that 75 percent of U.S. consumers will be celebrating Father’s Day, spending an average of $115 on their dads. Where will all of that…

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